Same But Different Whakaahuatanga Toi by Asya Demidova is a highly esteemed winner of the very prestigious 2021 A' Design Award Rino in Hoahoa Toi me te Whakaaturanga Toi Competition Category.
RinoToi· 2021
Same But Different Whakaahuatanga Toi
Client: Asya Demidova
A' Design Award Rino Winner in Toi Category
Verified Award Winner
Verify Award Status for #122342The Design
About Same But Different Whakaahuatanga Toi
Ko Rite Tonu Engari He Rerekē he whakaturanga toi e huri ai te haunga hei āhua tinana. Ko te mahi nei e ahu mai ana i ngā isomer, arā he pūhui e rite ana te tātai matū engari he rerekē te whakatakotoranga o ngā ngota, nā reira ka taea te mau i ētahi haunga rerekē e rua. Kei roto i ia whakairo ētahi haunga e rua e hono ana, ā, ka whakakotahitia ō rāua āhua ngota i roto i te hanga kotahi. Ka taatai-toru-tā (3D print) ngā hanga nei, ā, ka whakapaninga ki ētahi papa hōroi hologaraphika e whakamahia ana ki te miihini pupuhi ahumahi. Kei roto i ngā ruma o roto ētahi rauemi mitimiti hei tiaki i ngā haunga, ā, ka horapa haere aua haunga mā ngā ara ririki ki waho. Ka taea e ngā manuhiri te pupuri me te hongi i ia hanga.
The Recognition
About the A' Design Award Rino
Ko Same But Different Whakaahuatanga Toi te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Same But Different Whakaahuatanga Toi he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Same But Different Whakaahuatanga Toi mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
- Dimensions & Packaging
- The 3D forms around 12-15cm and printed with the maximum resolution of the printer. The inside of the forms has internal chambers (2cm) with absorbent materials, which allow preserving the smell. The chambers are connected to the exterior through thin conduits (2mm), which allow the smell to diffuse out.
- Tags
- smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
- Production Technology
- The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
- Design Challenge
- The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
- Research
- There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
- Inspiration
- The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
- Project Duration
- The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
- Operation Flow
- People can smell and grab the sculptures to experience them from different angles.
- Team Members
- Art Direction & Design – Asya Demidova
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