Superegg Whakairo Whakairo by Jaco Roeloffs

Superegg Whakairo Whakairo by Jaco Roeloffs is a highly esteemed winner of the very prestigious 2020 A' Design Award Pāratinamu in Hoahoa Toi me te Whakaaturanga Toi Competition Category.

PāratinamuToi· 2020

Superegg Whakairo Whakairo

by Jaco Roeloffs

Client: Jaco Roeloffs

A' Design Award Pāratinamu Winner in Toi Category

1,230,332
Verified Award Winner
Verify Award Status for #92317

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Superegg Whakairo Whakairo

Ko te Superegg e tohu ana i te tere tere o te kape kape kotahi te tohu, hei tohu i te haratau o te tangata me tana paanga ki te taiao. Ka puta te heke ki runga ake o te whenua, ko te ahua o te geometric panui ahua, pera i tuhia e te tohunga taapori a Gabriel Lame, he mea kopikopiko me nga kape kawhe kua oti ke te whakarite i nga raina tino. Ko te wheako matakite ka uru atu ki nga kaimatai mai i nga kokonga me nga tawhiti. Neke atu i te 3000 nga paura i kohia mai i runga i te piiraa ki te mahi i runga i nga mahi pāpori pāpori me te hapori ake. Ma te Superegg e whakaae te kaimakitaki ki te whakangaro i te ururua me te akiaki i nga tikanga tukurua hou.

The Recognition

About the A' Design Award Pāratinamu

Ko Superegg Whakairo Whakairo te toa o te A' Design Award Pāratinamu, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa tino rerekē, ātaahua me te nui. Ko ngā toa Pāratinamu he whakamīharo o te waihanga, he taunakitanga mō ngā rohe o te auaha hinengaro, ā, e whakaatu ana i te tohungatanga me te mōhio kāore e taea te whakataurite o ā rātou kaihoahoa. E tūmanakohia ana ko ēnei hoahoa ngā mahi rongonui rawa e whakatau ana i te ātaahua o tētahi wā, e whai wāhi ana ki te oranga o te hapori, ā, e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaatu a Superegg Whakairo Whakairo i te taumata tōtika o te hiranga, ā, e pai ake ai te ao i ōna āhuatanga whaihua. Ko Superegg Whakairo Whakairo tētahi mahi i toa i te A' Design Award Pāratinamu e whakaoho ana i ngā hiahia, e whakahihiri ana, e whakamārie ana, ā, e kawe mai ana i te hari nui.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Modern consumer product packaging can be irresponsible to nature and the human connection with it. This sculpture reveals the beauty and harmonious co-existence of humans and nature, made possible by thought-provoking art. Combining the core elements of art, the levitated Superegg creates a visceral experience that engages the viewer from all angles and distances. The ability to experience feelings and change perspectives through art, unites people, which is reflected in the sculpture image.
Dimensions & Packaging: Dimensions, mm: 2038 high x 1463 diameter. Weight: 350kg. The bulk of the weight is concentrated in the base and centre core that gives stability. The art installation consists of 4 main parts (base, large and small wheels, aluminium strips), which facilitates the transportation of the structure and its assembling at exhibitions. Installation packaging and storage is a custom built crate with 4 panels that protects against bumps and scratches.
Tags: Superegg, installation, art-installation, sculpture, recycling, consumer products, coffee, life, feelings, earth
Production Technology: The support structure is made of aluminium, steel and plywood. The cylindrical core has 9 plywood 'wheels' cut and spaced precisely to form an exact superegg. The exterior is formed with 64 aluminium strips bent and rolled to match a 'Lame curve'. LED strips illuminate the sculpture from inside out. 3000 aluminium coffee capsules were collected via a call to action on social media and the local community. Capsules were cleaned and dents removed, then spaced accurately and glued on the surface.
Design Challenge: Creating and upscaling a superegg as documented in mathematics theory by French mathematician Gabriel Lame in the 19th century was a challenge. We first modelled the shape in 3D CAD space and converted it to 2D in order to use flat materials like plywood and aluminium sheet. Nine CNC cut plywood 'wheels' dictate the various horizontal extremities, are spread vertically along critically precise points on the core shaft ensuring the shape is true to its design parameters.
Research: Design research and development was carried out according to the author's observation of consumer behaviour and studies on the resultant impact of waste on our environment. Crowd-sourcing the main material for the sculpture installation (used coffee capsules) helped create an intriguing story of community involvement and care for the environment. The colours, shape and texture, interacting with each other in the context of the sculpture form, assisted in realising the vision of the artist.
Inspiration: The sculpture represents the rapid multiplying of single use coffee capsules, which symbolises human convenience and its impact on our environment. At the heart of the object is the geometric 'superegg' shape, combined with the capsules, it presents the contributions of hundreds of coffee consumers. The capsules are arranged into a new pattern, from random to perfectly spaced lines. This gives a new perspective and the opportunity to peruse our waste and lead us to rethink our recycling habits.
Project Duration: The project started in May 2019 in Brisbane, and finished and exhibited in September 2019 at SWELL Sculpture Festival on The Gold Coast, Australia.
Operation Flow: The sculpture serves as a visual, textured art object, with the intention of being viewed up close, or from a greater distance. Invited into serene space created by the form, line and texture, there are no defined viewing angles, encouraging the viewer to make their own discoveries. Appearing levitated above ground, the installation represents the contradiction of disorganised consumer product packaging rearranged in perfectly spaced lines, allowing for the beauty and randomness to be revealed.
Team Members: Artist: Jaco Roeloffs
Design Engineering: Andrew Strelnikov
Image Credits: Image #1: Photographer Lexi Spooner, Variations, 2019
Optional Image #1: Photographer Lexi Spooner, 2019
Optional Image #2: Photographer Lexi Spooner, 2019
Optional Image #3: Photographer Lexi Spooner, 2019
Optional Image #4: Photographer Lee Burrows, 2019