Hiriwa Roto Whare · 2021
Shin Tay Yuan Te Hoahoa o Roto o te Wheketere Tāpoi
by Googoods
- A' Design Award Hiriwa 2021 in Roto Whare
- CLIENT: Googoods
- Estimated Number of Design Views: 12,897
- Verification code BA85FC98EE · Verify this award
Colors
About Shin Tay Yuan Te Hoahoa o Roto o te Wheketere Tāpoi
Ko Shin Tay Yuan he wāhi o roto o te wheketere tāpoi mō tētahi kamupene whakapiri uku i te Taone o New Taipei ki Taiwan. Ka whakamahia e te hoahoa ngā rawa wheketere. Ka kitea he papa kua werohia ki te tomokanga. E ahu mai ana te ariā i te tāraro mata, he taputapu whai take i te tukanga whakapiri, ka whakamahia hoki ki ngā ārai iri me te pūnaha tohu. I roto i ngā wheketere uku, ka tāpaehia ngā oko ki runga i ngā papa rākau kia ngāwari ai te whakahaere, ā, ka hurihia taua āhua hei papa kaunga. Ka whakaaturia te hītori o te kamupene mā ngā whakaahua, kaua ko ngā tuhinga roroa. Ka whakamāramahia e te wāhi te ahumahi whakapiri uku ki ngā manuhiri.
About the A' Design Award Hiriwa
Ko Shin Tay Yuan Te Hoahoa o Roto o te Wheketere Tāpoi te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Shin Tay Yuan Te Hoahoa o Roto o te Wheketere Tāpoi he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Shin Tay Yuan Te Hoahoa o Roto o te Wheketere Tāpoi he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Press Kit
- Unique Properties
- Factory materials are used. The punched-plate is immediately seen when entering the entrance. In addition to modifying the original space decoration, the design concept also comes from the screen printing. It is one of the important tools in the applique process, and it is also used in hanging partitions and indicating systems. When making ceramic decals, the utensils are stacked on wooden boards for easy operation, which is a common scene in ceramic factories, and it is transformed into the counter. The white space with white T-shirt at the entrance is like the white porcelain before the decals. The founder said: “The decals are like the printing on a white T-shirt. googoods have also extended the products to interior design, such as the table use of tiles and tableware used on site.”
- Dimensions & Packaging
- The area of the project is 272 sqm.
- Tags
- interior, space, experiential space, design, googoods, exhibition, culture
- Production Technology
- Wood, Steel, Ceramic Tile, Punched-plate, Porcelain
- Design Challenge
- Distorted space, arrangement of significant database, arrangement of the service aspect, and the future branding integration as well as early matching of strategic execution.
- Research
- The Research objective was to learn and understand the brand's spirit and essence. And how could we let everyone understand the production has not come easily and value each product.
- Inspiration
- Yingge used to be a major ceramic town in Taiwan, but it has been through the problems of population and industry relocation. Shin Tay Yuan is a 50-year-old company in Yingge. Through the revitalization program with regional characteristics design of Taiwan Design Research Institute, googoods uses a modernized space and a simplified process of communication to let the public can easily understand the ceramic decal industry, and find the professionalism of the factory, and feel the value of the product. The most important thing is that people begin to value the quality of life because of these articles for daily use.
- Project Duration
- The project started in October 2020 and was completed in January 2021 in New Taipei City, Taiwan.
- Operation Flow
- For the company introduction, we extracts several important time points and milestones through images, jumping out of the stiff performance and mechanical narrative of literal contents. There are two processes: external and internal. The external process is to allow the guests to understand and achieve communication. By simplification, infographic, and interactive installment, we hope to reduce waste of manpower and increase efficiency. The internal process is to show technical expertise, and let everyone understand the production has not come easily and value each product.
- Image Credits
- googoods
