Peke ki te ihirangi
Chick Coin Whakaahua Whakatairanga Oro-ā-ata nā Jp Space Studio

Ko te hoahoa Chick Coin Whakaahua Whakatairanga Oro-ā-ata nā Jp Space Studio he kaitoa whakahirahira o te 2022 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Kiriata, Ataata me te Whakaihiihi.


ParahiKiriata· 2022

Chick Coin Whakaahua Whakatairanga Oro-ā-ata

nā Jp Space Studio

Kiritaki: JP SPACE Studio

Kaitoa o te A' Design Award Parahi i te Wāhanga Kiriata

31,311

Ngā Tae

Te Hoahoa

Mō Chick Coin Whakaahua Whakatairanga Oro-ā-ata

Ko Chick Coin he whakaahua whakatairanga oro-ā-ata i hangaia mō tētahi papa hono mahi wā-poto mā ngā ākonga i Taiwana. E rere ana te kiriata mō te toru tekau mā tekau hēkona i runga i te taumata mataara katoa i te rua tekau mā whā papa-whakaahua ia hēkona. E rua ngā tangata waitohu e kite ana i ngā uauatanga pūtea o ngā ākonga e whakaatuhia ana i runga i tētahi mata pouaka whakaata. Ka mauria ngā tangata nei e tētahi kōhao moni makutu ki roto i tētahi ao harikoa, kore-raru, ā, ka huri hoki te ao pono. Ka honoa e te oro-ā-ata te tā-ā-ringa me ngā rauemi whakaahua matihiko me te pūmanawa whakahiato. Ko te kaupapa whakakatakata me ngā pūāhua ātaahua e whai ana ki te hono i te waitohu ki ngā kaimātakitaki taiohi.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Chick Coin Whakaahua Whakatairanga Oro-ā-ata te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Chick Coin Whakaahua Whakatairanga Oro-ā-ata he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Chick Coin Whakaahua Whakatairanga Oro-ā-ata i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
Chickpt is one of the largest part-time job matching platform for students in Taiwan. Through the cute and humorous advertisement, Aim to bridge the distance between the brand and the young generations in addition to developing the brand charm. Viewers could enjoy the splendid visual effects and amusing plot and embark on the fantasy journey.
Inenga & Pēketanga
1920 x 1080px(FHD) / 40s / 24fps
Tūtohu
Animation, Illustration, Motion, Money, 2D, Advertising
Hangarau Whakanao
Manual draw and graphic software like Photoshop, Illustrator, After Effects, Clip studio, RoughAnimator, procreate.
Wero Hoahoa
While working on this project, put a lot of effort and spent a lot of time on how to use the visual metaphor while making the film looks smoothly.
Rangahau
First studied the core value of the brand then developed plot by what will target audience be drawn to. Wrote the title song as well to strengthen the brand charm and to build the cohesiveness of audience.
Whakaaweawe
The two charismatic brand character starred in video. Through the metaphor on the TV screen, the two feels and understands the financial difficulties of students. However, the magic coin slot twist makes the characters get into the carefree and jolly world, which implies platform solves all the financial issues student generation got. In the end, the real world changes as well.
Roanga o te Kaupapa
The project kick-off was on July 21th 2021 in Taiwan and final delivery of this video/version was on November 18th 2021 in Taiwan.
Rerenga Mahi
It's a video with no interaction or special operative instructions.
Ngā Mema o te Rōpū
Director: Chen-Han Chiang
Producer:Sunkaikai
Art Director:Hsuan-Yu Hsu
Ideation:Jiang Jiang, Sunkaikai, Hsuan-Yu Hsu, Both Li, Hobei
Storyboard:Hobei
Graphic Design:Both Li
Lead Motion Design:Hobei
Motion Design:Yi Hsuan, Lin
Lead Cel-Animator:Both Li
Cel-Animator:TJ Wang, kokko lin
Singing:Apay Chi, Ping Hsu
Lyrics:Apay Chi
Composer:Apay Chi
Music production:Ping Hsu
Whakamana Whakaahua
All images and video were developed by the full team at JP SPACE Studio. There are no specific credits for individual content.

Kaitautoko

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E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

Ko te A' Design Award he tohu ā-ao, he tohu whakawā mō te hoahoa pai. Whakaurua ki te A' Design Award kia whiwhi ai koe i te āheinga ki te mana tohu, te rongonui, te mana me te whakatairanga mō āu mahi. Tukuna tō mahi ki te A' Design Award kia whakataetae mō te tohu hirahira o te A' Design Prize.

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