Future Man Ko Te Hoahoa Waitohu by Green Gold is a highly esteemed winner of the very prestigious 2022 A' Design Award Parahi in Hoahoa Whakaahua me te Whakarereke Whakaahua Competition Category.
ParahiWhakaahua· 2022
Future Man Ko Te Hoahoa Waitohu
by Green Gold
Client: Taiwan Green Gold Homeland Co., Ltd
A' Design Award Parahi Winner in Whakaahua Category
- 29,061
- Verified Award Winner
- Verify Award Status for #133326
The Design
About Future Man Ko Te Hoahoa Waitohu
Ka tirohia e Greengold me pehea e mohio ai nga whakaaturanga a muri ake nei ma te tae me te kakahu. I te mea ko te hua te nuinga e whakaatu ana i te mahi o te whakawhanaketanga roro, ka whakaarohia ano te huānga o nga astronauts. Ko nga momo kakahu me nga taputapu kua oti ano te whakakotahi i nga rangahau o runga ake nei, ma te whakamahi i te maha o te hiriwa me te puru mo te hoahoa ataata.
The Recognition
About the A' Design Award Parahi
Ko Future Man Ko Te Hoahoa Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Future Man Ko Te Hoahoa Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Future Man Ko Te Hoahoa Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- GREEN GOLD is a company that serves health and women's fashion. The inspiration for this work is to create a woman who can be sci-fi and smart, using an astronaut-like medium and indescribable wisdom to break away from the image of traditional health products
- Dimensions & Packaging
- All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom - Tags
- photo, blue, fucture, woman, circle
- Production Technology
- GREEN GOLD shoot with High-key, combined with monochrome background for lighting effects, and flash for depth of field shooting
- Design Challenge
- When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
- Research
- In order to differentiate the product image from the market, we studied how to use color and clothing to make people understand the futuristic presentation. Since the product mainly expresses the role of brain development, the element of astronauts is also considered. Clothing styles and accessories have also done the above research synthesis
- Inspiration
- GREEN GOLD use the elements of astronauts, transparent, reflective and colorful luster to depict the image of wisdom and science fiction
- Project Duration
- 2020 April.3 start in Taipei city
2020 April.28 finsh in Taichung city
2020 May.1 display in Twgreengold website - Operation Flow
- The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
- Patents
- Copyright ©2020 Green Gold
- Team Members
- Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Kai-Chieh Chang
Action photography:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su yu Kuang
Model:Chen Wei
Makeup&Hair artist:Po Tsang Ho - Image Credits
- Image #1: Photographer Kai-Chieh Chang，Future man， 2020
Image #2: Photographer Kai-Chieh Chang，Future man， 2020
Image #3: Photographer Kai-Chieh Chang，Future man， 2020
Image #4: Photographer Kai-Chieh Chang，Future man， 2020
Image #5: Photographer Kai-Chieh Chang，Future man， 2020
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