B&B Italia Wharenoho Taonga Taputapu Whare by Outin Design

B&B Italia Wharenoho Taonga Taputapu Whare by Outin Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Parahi in Hoahoa Roto Whare me te Whakaaturanga Competition Category.

ParahiRoto Whare· 2022

B&B Italia Wharenoho Taonga Taputapu Whare

by Outin Design

Client: Outin. Design

A' Design Award Parahi Winner in Roto Whare Category

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Verified Award Winner

Verify Award Status for #137127

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About B&B Italia Wharenoho Taonga Taputapu Whare

He wharenoho taonga taputapu whare a B&B Italia, 540 mita tapawhā te rahi, kei te papa raro o tētahi whare arumoni e anga ana ki te tiriti. Ka wehe atu te hoahoatanga i ngā tikanga wharenoho taonga o mua, ā, ka whakakotahingia te whare, te whenua, me te roto whare hei mokowā kotahi, hono tonu. Ko ngā hanganga āhuahanga, he pakitara karaihe, me tētahi māra e whakangāwari ana i te rohe i waenga i ngā taonga me te whare. E whakaatu ana te roto whare i tētahi kaha o te kaupapa mātotoru me ngā rārangi mā. Ko ngā wehewehenga hāwhe-tuwhera, māramarama-iti, e hanga ana i te hōhonutanga, e ārahi ana i te takahuritanga, ā, e kawe mai ana i te āhua o waho me te māramatanga o te rā ki roto i te tirohanga.

The Recognition

About the A' Design Award Parahi

Ko B&B Italia Wharenoho Taonga Taputapu Whare te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko B&B Italia Wharenoho Taonga Taputapu Whare he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a B&B Italia Wharenoho Taonga Taputapu Whare i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
Dimensions & Packaging: Project area: 540 square meters
Type: Showroom
Tags: OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
Production Technology: The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
Design Challenge: The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
Research: The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
Inspiration: B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
Project Duration: Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province
Operation Flow: The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
Team Members: Chief Designer : Wang Chen
Company: OUTIN. DESIGN
Image Credits: WenStudio