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Colourform Papa Whakaaturanga nā Smart Design Expo - Marzena Michalska

Ko te hoahoa Colourform Papa Whakaaturanga nā Smart Design Expo - Marzena Michalska he kaitoa whakahirahira o te 2022 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Roto Whare me te Whakaaturanga.


HiriwaRoto Whare· 2022

Colourform Papa Whakaaturanga

nā Smart Design Expo - Marzena Michalska

Kiritaki: Marmite

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Roto Whare

21,371

Ngā Tae

Te Hoahoa

Mō Colourform Papa Whakaaturanga

Ko Colourform he papa whakaaturanga i hoahoatia hei whakaatu i ngā ipu horoi, ngā papa uwhi me ngā waikawa horoi ki tētahi hokohoko-hui. E hāngai ana te hoahoa ki te kōpani puhoi, he rawa i hangaia mai i te tolomaiti me te rīhini pīngore. Ka whakamaharatia mai e ngā poraka āhua-tapawhā teitei ngā toka me ngā putunga tolomaiti, i hangaia i raro i te pēhanga me te pāmahana teitei. Ka tautuhia e te tae ngā rohe motuhake, nā reira ka whakaaturia ngātahitia ngā waitohu e rua engari ka noho motuhake tonu. Ka whakaritea ngā hua ki ngā kohinga kia māmā ake ai te māramatanga o te whānuitanga. Ka whakanohoia he papa kaunga me ngā wāhi ratonga ki tētahi wāhanga āta noho o te papa whakaaturanga.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Colourform Papa Whakaaturanga te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Colourform Papa Whakaaturanga he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Colourform Papa Whakaaturanga he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The idea of ​​the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature.
Inenga & Pēketanga
50000 mm x 50000 mm x 5500 mm
Tūtohu
color, form, geometry, nature, functionality, detail
Hangarau Whakanao
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product.
Wero Hoahoa
The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image.
Rangahau
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
Whakaaweawe
Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand
Roanga o te Kaupapa
KBIS 2022, Orlando, USA
8-10.02.2022
Rerenga Mahi
All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
Ngā Mema o te Rōpū
Marzena Michalska
Lukasz Jerzmanowski
Agnieszka Skora
Whakamana Whakaahua
Smart Design Expo

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