Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko by Tai+Associates - Tai Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award Hiriwa in Hoahoa Roto Whare me te Whakaaturanga Competition Category.
HiriwaRoto Whare· 2023
Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko
Client: Tai+Associates
A' Design Award Hiriwa Winner in Roto Whare Category
Verified Award Winner
Verify Award Status for #144784The Design
About Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko
He toa kakara a Scentbon Perfume kei Taipei, kua whakatūria ki tētahi o ngā takiwā pakihi tawhito o te tāone. He rino me te rākau te kūaha o mua, e hono ana i te roto hou ki te tiriti o waho. Mā te matapihi whakaatu o te toa e kawe mai te māramatanga māori ki roto. He whakaata tira-kore ngā puritanga me te papa tohu, e whakaata ana i te māramatanga me ngā peka o te rākau Frangipani kei te māra o mua. E rua ngā whata tira-kore mārama e whakaatu ana i ngā kakara neke atu i te 240 i mua i ngā pakitara pereki taketake. Ka taea ngā taonga te neke me te whakakapi māmā noa, kia āhei ai ngā kaihoko me ngā kaimahi ki te toro tōtika atu ki ia hua katoa.
The Recognition
About the A' Design Award Hiriwa
Ko Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Scentbon Perfume Te Hoahoa Roto o te Toa Hokohoko he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The fragrance store in Taipei is owned by two female founders and features a modern design that incorporates the city's history. The iron and wood front door connects the indoor area with the streets outside, and the shop window allows natural light to flow into the store. The iron handles and signboard reflect the light and the branches of the Frangipani tree in the front garden. The store showcases over 240 fragrances on two showcase shelves made of stainless steel, situated in front of the original brick walls. The shelves are see-through, creating a transparent display.
- Dimensions & Packaging
- The manufacture and installation of the showcase shelves.
The shelves on both walls are Width 6000mm x Depth 500 mm x Height 2000 mm. - Tags
- retailspace, showroom, store, shop, retail space,
- Production Technology
- The product has two main theme walls to display fragrance products. Items can be moved and placed easily, which makes picking and placing items easier for the consumers and staff. The shelves are see-through shelves, and behind the transparent shelves are the original brick walls. The design wants to bring the history of the space into modern design.
- Design Challenge
- The design had to keep the original building but at the same time bringing a new style to the place was challenging.
- Research
- The store is located in one of Taipei’s old business districts. The front door is made of iron and wood to connect the modern style design of the indoor area and the streets on the outside.
The store’s shop window captures natural light into the store. The handles and signboard are also made out of a stainless mirror, which reflects lights and the branches of the Frangipani tree in the front garden. - Inspiration
- Inspired by the pairing of breathing inhales are always followed by the exhaust, and breathing brings sense into our cells. The designers used the two showcase shelves to present human breathing in and breathing out.
- Project Duration
- The project was finished in 2022 in Taipei.
- Operation Flow
- The design changes the way people shop in a fragrance store. In Taiwan the way luxury brand shops are designed often makes shopping for products hard, consumers have to ask for ascents from staff members to reach each item. However, our design gives people more space and more control over how they would like to shop.
Two main theme walls to display fragrance products.
Items can be moved and placed easily, which makes picking and placing items easier for not only the consumers but also the staff.
The shelves are see-through shelves, and behind the transparent shelves are the original brick walls. Which combines the modern with the history. - Team Members
- GM: Tai Chen
VP: Chen Te Chang
Design Director: PJ Hou
Assistant Designer: YJ Lee
Photographer: Blake Wang
Video Producer: Rou An Shih
Public Relations: Yu Yu Lin - Image Credits
- Image #1 : Tai+Associates Photographer Blake Wang, Scentbon Perfume, 2022.
Image #2 : Tai+Associates Photographer Blake Wang, Scentbon Perfume, 2022.
Image #3 : Tai+Associates Photographer Blake Wang, Scentbon Perfume, 2022.
Image #4 : Tai+Associates Photographer Blake Wang, Scentbon Perfume, 2022.
Image #5 : Tai+Associates Photographer Blake Wang, Scentbon Perfume, 2022.
Video Credits: Tai+Associates
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