Ko te hoahoa Gamma Peeke Motuhake nā Victor Weiss he kaitoa whakahirahira o te 2023 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Tōtika Rangatira.

ParahiTōtika Rangatira· 2023

Gamma Peeke Motuhake

nā Victor Weiss

Kiritaki: Victor Weiss

Kaitoa o te A' Design Award Parahi i te Wāhanga Tōtika Rangatira

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #147498

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Gamma Peeke Motuhake

He peeke motuhake a Gamma i hoahoatia hei karapu pōwhiri-anake mō te whakahaere taonga. Ka whakawhiwhia te mematanga mā roto i tētahi tikanga whakamahi taipitopito me te arotake i ngā rawa. E whakaute ana te hoahoa i ngā wāhi pā tuku iho o tētahi peeke onamata, ā, e tāpiri ana i ngā whakaritenga hou. Kei roto i te mahi ko te taupu ingoa, te rautaki waitohu, te tuakiri ataata, te whanaketanga hua, te hoahoa whare me te hoahoa kiriata. Ka whiwhi ia mema hou i tētahi kōpaki hainatanga me tētahi moni koura e whakatuwhera ana i te Karapu Gamma, tētahi pouaka hikareti me tētahi pene rohiamu. Ko te whāinga kia tiakina te whakawhitiwhitinga tangata i roto i tētahi hapori matihiko.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Gamma Peeke Motuhake te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Gamma Peeke Motuhake he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Gamma Peeke Motuhake i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tūtohu: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Wero Hoahoa: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Rangahau: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Whakaaweawe: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Roanga o te Kaupapa: The project was initiated in April 2019, and was concluded in June 2020.

Pānuitia te Pānui Pāpāho

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