Powerful Design Hoahoatanga Tūnga Whakaaturanga by Cerrad, Smart Design Expo and Yuka Studio

Powerful Design Hoahoatanga Tūnga Whakaaturanga by Cerrad, Smart Design Expo and Yuka Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award Parahi in Hoahoa Roto Whare me te Whakaaturanga Competition Category.

ParahiRoto Whare· 2023

Powerful Design Hoahoatanga Tūnga Whakaaturanga

by Cerrad, Smart Design Expo and Yuka Studio

Client: Cerrad

A' Design Award Parahi Winner in Roto Whare Category

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Verified Award Winner

Verify Award Status for #149396

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Powerful Design Hoahoatanga Tūnga Whakaaturanga

Ko te Powerful Design he tūnga whakaaturanga i hangaia hei whakaatu i ngā uhi keramika. Ko te tūnga e hipoki ana i te 315 mita tapawhā, ā, e 21000 ki te 15000 ki te 4000 mirimita te nui. Ko ngā uhi kōhatu porohiraka ā-momo nunui e hipoki ana i te papa me ngā pakitara, e whakaatu ana i ngā uhi hei whakapaipai o roto whare me te mahi toi whakapaipai. Ko tētahi pakitara kopa kua oti i ngā uhi Ceppo Nuovo te āhuatanga matua o waenganui. Kua wehewehea te wāhi ki ngā rohe mō te whakaaturanga uhi, te pāpāho-maha, ngā hui kiritaki, me ngā mōhiohio hangarau. Ka mahi anō hoki te tūnga hei ruma whakaaturanga me te papa hui mō ngā hononga ā-ao whānui.

The Recognition

About the A' Design Award Parahi

Ko Powerful Design Hoahoatanga Tūnga Whakaaturanga te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Powerful Design Hoahoatanga Tūnga Whakaaturanga he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Powerful Design Hoahoatanga Tūnga Whakaaturanga i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The 315 m2 exhibition space is, above all else, designed to present ceramic tiles in a modern, creative way. The unconventional approach to using large-format ceramic tiles as a form of interior decoration and unconventional artwork is one innovative aspect of this project. Designed a stand that served as a modern showroom and a large communication platform, uniting multiple spheres of business and facilitating international contacts.
Dimensions & Packaging: 21000 mm x 15000 mm x 4000 mm
Tags: Interior Design, Ceramic tiles, Nature, Geometry, Technology, Inspiration
Production Technology: The design of the stand is extremely modern and transparent. For the floor and walls of the stand, we used large-format porcelain stoneware tiles from the Cerrad Group. The designers provided for an interesting Eye-catcher installation, an arched wall with Ceppo Nuovo tiles. The stand was divided into respective zones of tile display, multimedia, customer meeting, and technological possibilities.
Design Challenge: Invited visitors to join in on a journey to the stand, where love and passion for architecture, art, travel, fashion and beauty were brought into the world of our interiors. The latest collections presented are perfect for any room due to their variety, as well as the multitude of colours and formats.
Research: Designed a modern stand, open to visitors. Took care of each and every detail and offered the kind of quality and design that is impossible to shrug off with indifference.
Inspiration: Monumentalism, geometric and organic forms, variety of patterns and colours, nature, ceramics. Creativity, technology, new possibilities for arranging and using ceramic tiles. Attention to detail
Project Duration: Cersaie, Bologna 2022, Italy 26-30/09/2022
Operation Flow: The use of innovative and functional solutions ensured the home as a place enhancing the comfort of everyday life and, at the same time, impressive with excellent design. Focusing on the extraordinary power of nature allowed us to offer plenty of inspiration to create unconventional and even more personalised, more beautiful home and commercial spaces.
Team Members: Cerrad, Smart Design Expo, YUKA Studio
Image Credits: Cerrad