Barking Good Ihirangi ā-Waitohu nā Squared

Ko te hoahoa Barking Good Ihirangi ā-Waitohu nā Squared he kaitoa whakahirahira o te 2024 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Pānui Hokohoko, Whakatairanga me te Whakawhitiwhiti Kōrero.

RinoPānui Hokohoko· 2024

Barking Good Ihirangi ā-Waitohu

nā Squared

Kiritaki: Squared

Kaitoa o te A' Design Award Rino i te Wāhanga Pānui Hokohoko

44,867

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #150826

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Barking Good Ihirangi ā-Waitohu

Kua tae ki te wā hou te tiaki i ngā kararehe mohoao. Ko ngā hoa huruhuru iti inaianei ka kiia ko te hunga ōrite o te whānau, ā, ka nui haere te manaaki i a rātou. Mō tētahi whare whakapaipai kuri e whakarato ana i ngā whakapaipai rangatira me ngā maimoatanga tino kounga mō ngā kuri, kua whakawhanakehia he huhua ihirangi ā-waitohu hei hanga i tētahi arorau whakawhitiwhitinga ataata hou katoa hei āwhina i te kōrero i taua kōrero hou. He āhua motuhake tō ngā kuri, he kāhua, he tuakiri, ā, ka whakaatahia hei pūkōrero matua e tika ana kia whiwhi i te tino pai rawa o te whakapaipai kuri.

Te Whakamihi

Mō te A' Design Award Rino

Ko Barking Good Ihirangi ā-Waitohu te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Barking Good Ihirangi ā-Waitohu he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Barking Good Ihirangi ā-Waitohu mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs we developed a wide range of branded content and a whole new visual communication to help them tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.
Tūtohu: dogs, visual communication, branding, branded content, copywriting, art direction, design, photo manipulation
Hangarau Whakanao: A full visual communication was developed, including print, collateral and digital applications.
Whakaaweawe: Our main inspiration was the evolving of the dog grooming industry to levels never imagined - there are endless treatments, care and spa options, educational and psychological care services offered especially for dogs. For a grooming salon to be relevant and present in that scene it takes a powerful and on-point communication both in terms of visual communication as well as proper language and storytelling.
Roanga o te Kaupapa: The project is developed at the beginning of 2023 and is currently ongoing.
Ngā Mema o te Rōpū: Creative Director Yana Okoliyska
Marketing Director Marina Varlyakova
Agency SQUARED
Whakamana Whakaahua: Creative Director Yana Okoliyska
Agency SQUARED