Peke ki te ihirangi
Pepsi Smart Can He Kēne Inu Tauwhitiwhiti nā PepsiCo Design and Innovation

Ko te hoahoa Pepsi Smart Can He Kēne Inu Tauwhitiwhiti nā PepsiCo Design and Innovation he kaitoa whakahirahira o te 2025 A' Design Award Koura i te Wāhanga Whakataetae Hoahoa Pānui Hokohoko, Whakatairanga me te Whakawhitiwhiti Kōrero.


KouraPānui Hokohoko· 2025

Pepsi Smart Can He Kēne Inu Tauwhitiwhiti

nā PepsiCo Design and Innovation

Kaitoa o te A' Design Award Koura i te Wāhanga Pānui Hokohoko

50,062

Ngā Tae

Te Hoahoa

Mō Pepsi Smart Can He Kēne Inu Tauwhitiwhiti

Ko te Pepsi Smart Can he kēne inu tauwhitiwhiti e mahi ana anō hoki hei pūhara matihiko. Ka hono te kēne i te tangata ki ngā ihirangi mā tētahi tomokanga matihiko, e tuku ana i tētahi wheako e rere tonu ana, kaua ko tētahi whakatairanga poto noa. I hangaia te Pepsi Smart Can hei whakanui i te whakarewatanga o te hoahoa hou o te waitohu Pepsi ki te ao whānui. Ka tohatoha te pūhara i ngā ihirangi e ai ki ngā kaingākautanga ake o te tangata, pērā i te puoro, te hākinakina, te kai me te kākahu. Ka taea e ngā kaiauaha o te rohe te āwhina ki te whakarite ihirangi e pā ana ki a Pepsi mō ō rātou ake hapori. Ko te whāinga ko te tautoko i te kōrero paki tauwhitiwhiti e mau tonu ana i tua atu i te whakahaerenga kotahi.

Te Whakamihi

Mō te A' Design Award Koura

Ko Pepsi Smart Can He Kēne Inu Tauwhitiwhiti te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Pepsi Smart Can He Kēne Inu Tauwhitiwhiti he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Pepsi Smart Can He Kēne Inu Tauwhitiwhiti i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
In a world where digital noise can be overwhelming, the Pepsi Smart Can emerges as a refreshing innovation. As the first of its kind, the Pepsi Smart Can invites a new generation—those thirsty for more—to explore unique experiences. Initially conceived to celebrate the launch of the global Pepsi redesign, our Global Beverage team developed a unique, always-on platform that sets the stage for the future of interactive storytelling.
Whakaaweawe
We saw a common issue: promotional items often shine brightly but can quickly fade after their moment in the spotlight. With the Pepsi Smart Can, we wanted to create a digital portal that embodies our brand’s dynamism. We set out to build a unique way to share content tailored to people’s passions, like music, sports, food, and fashion. Local creators will have the opportunity to collaboratively shape Pepsi-related content that speaks to their communities.

Kaitautoko

Tūhuratia i Tua Atu o Designers.org

Kimihia ngā hua, ngā ratonga me ngā āheinga mai i ā mātou hoa whakatairanga.

E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

Ko te A' Design Award he tohu ā-ao, he tohu whakawā mō te hoahoa pai. Whakaurua ki te A' Design Award kia whiwhi ai koe i te āheinga ki te mana tohu, te rongonui, te mana me te whakatairanga mō āu mahi. Tukuna tō mahi ki te A' Design Award kia whakataetae mō te tohu hirahira o te A' Design Prize.

Tukuna