Aselsan Cluster Interface Whakaaturanga Papamahi by Ozge Fati Duman is a highly esteemed winner of the very prestigious 2024 A' Design Award Hiriwa in Hoahoa Atanga, Tauwhitiwhiti me te Wheako Kaiwhakamahi Competition Category.
HiriwaAtanga· 2024
Aselsan Cluster Interface Whakaaturanga Papamahi
Client: Aselsan
A' Design Award Hiriwa Winner in Atanga Category
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- Verified Award Winner
- Verify Award Status for #157814
The Design
About Aselsan Cluster Interface Whakaaturanga Papamahi
Ko te Atanga Huinga Taputapu Ine o te Reanga Hou a Aselsan e whakarato ana i tētahi taumata hou o te wheako kaiwhakamahi mō ōna taraiwa, hei wāhanga o te Pūnaha Waka Hiko a Aselsan. Ko te whāinga o te hoahoa UX UI he tuku i tētahi wheako taraiwa ngāwari, mārama hoki ki ngā kaiwhakamahi, me te whakaheke i te taumaha hinengaro. Mā te whakakotahi i ngā huānga 2D māmā me ngā kauwhata 3D whai ātārangi, ka eke ki te hōhonutanga me te whakapaparanga whakarei ake. Ko ngā mōhiohio nui pērā i te tere, te whakakaha me ngā āhuatanga whakamahi hiko ka whakaaturia māramatia i roto i ngā ine porowhita-haurua. Mā ngā karere whakatūpato tohu-tae ka taea e ngā kaiwhakamahi te mārama tere ki te hīrautanga o ngā mahi e hiahiatia ana.
The Recognition
About the A' Design Award Hiriwa
Ko Aselsan Cluster Interface Whakaaturanga Papamahi te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Aselsan Cluster Interface Whakaaturanga Papamahi he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Aselsan Cluster Interface Whakaaturanga Papamahi he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As one of the Aselsan Electric Vehicle System components, Aselsan Instrument Cluster acts as a connection point between driver and vehicle. The UX/UI design aims offering users a clean and intuitive driving experience. Minimal and sharp UI design interacts its users without increasing cognitive load. Overall, 2D components are used together with shaded, 3D graphics to increase the depth and layering. Warning messages are separated into color groups according to criticality level.
- Dimensions & Packaging
- 12.3 inch display, 1920 x 720 px resolution.
- Tags
- Cluster, HMI, Instrument Panel, UX, UI, Aselsan, Automotive, Dashboard, SGP, Interface
- Production Technology
- UX/UI designs and prototypes are made in Figma.
- Design Challenge
- Using the new advanced Aselsan Instrument Cluster as a blank canvas, transferring its visual qualities to the driver, designning an expressive, next generation yet subtle and user friendly interface and creating a transparent working environment for the drivers were the main challenges.
- Research
- With the determination of UX UI requirements according to vehicles technical features, customer and project needs benchmark and field researches are made in order to assess the recent tendencies both functionally and visually. With the creation of initial designs, series of 3D analyses are made to review the field of view of different types of user groups through the steering wheel. User researches are made with professional commercial vehicle drivers. Revisions are made according to the results.
- Inspiration
- Aselsans new generation instrument cluster offers a high resolution screen and a wide range of colors to its stakeholders. This high quality screen enables a new level of user experience for electric vehicle drivers. In the design process, improving one of the most crucial touch points of a public transportation drivers working environment and making sure that the drivers are getting the feeling of the technology and electricity behind it, was the main source of inspiration.
- Project Duration
- The project started in August 2021 in Ankara and finished in January 2024 in Ankara.
- Operation Flow
- The interaction with the screen is made with the help of a button group. Button group comprises 3 gear selection buttons, one rotary knob which enables cruising within the menus, increasing & decreasing the values by the rotary function and selection with the pushing function. There are 3 more buttons which are functioning as a home, back and brightness button. Additionally, since the vehicle that the cluster is used will operate in a speed-limited area, the speedometer has been set to 25 km/h.
- Patents
- Copyrights belong to Aselsan, 2023.
Pending design registrations. - Image Credits
- Image #1: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #2: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #3: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #4: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #5: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Video Credits: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
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