Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni by Theodosis Georgiadis is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Whakaahua me te Whakarereke Whakaahua Competition Category.
ParahiWhakaahua· 2024
Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni
A' Design Award Parahi Winner in Whakaahua Category
Verified Award Winner
Verify Award Status for #158846The Design
About Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni
Kōrero Pukapuka: He raupapa whakaahua kai a Bread Art i hangaia mō tētahi rīpoata moheni tāgata. E whakaatu ana te raupapa i ngā momo taro maha hei kaupapa toi. Ko te pepa tae me ngā taputapu iti e hanga ana i tētahi horopaki mono-tae mō ia whakaahua. Ko te whakamārama māmā mai i te taha, nā ngā rama tūāpapa (strobes) me tētahi pouaka māmā (softbox), e hanga ana i ngā atarangi ngāwari me ngā whakamāramatanga. Ka whakaatu te whakamārama i te āhua me te kounga pā a ia rohi taro. Ko te aro nui ki ngā taipitopito e kawe ana i te māhana me te mōhio-a-ringa. I whakaritea ngā whakaahua whakamutunga mō te tāngia ki te 210 mā 297 mirimita.
The Recognition
About the A' Design Award Parahi
Ko Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Bread Art Mahi Whakaari: Whakaahua Rīpoata Moheni i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The project focused on the creative exploration of breads as artistic subjects. Using colored paper and minimal props, the endeavor aimed to capture the essence and texture of various types of bread. Soft side lighting was carefully selected to cast gentle shadows and highlights, enhancing the visual appeal and tactile qualities of the materials. Through meticulous attention to detail, the project sought to evoke a sense of texture, warmth, and craftsmanship associated with the art of food photography.
- Dimensions & Packaging
- size 210mm x 297mm
magazine editorial print - Tags
- food photography, food styling, studio, bread, monochromatic
- Production Technology
- studio photo session, with the use of strobes and softbox.
- Design Challenge
- The difficulty was quite significant, both regarding the subject itself and the baking process, which is quite demanding and requires extensive experience and technical knowledge. Our second major challenge was to successfully combine the warm shapes of the bread with the minimalist curves of the cardboard. The cardboard also had to create harmonious curves that often resulted in "spatial movements."
- Research
- We conducted research on the various types of bread available to determine the most suitable for the specific project. We experimented with different textures for backgrounds, such as wood, marble, and fabric, ultimately settling on a monochromatic environment.
- Inspiration
- The project was inspired by the warmth of bread, the shapes, textures, the smell, and the whole feeling of the subject. I visualized freshly baked bread just out of the oven, and this helped me choose the color palette for the shots.
- Project Duration
- The shooting commenced on February 9th, 2024, in Thessaloniki Greece and continued for two consecutive days. The final images were delivered on February 25th, 2024.
- Operation Flow
- does not exist
- Patents
- image #1: studioT theodosis georgiadis, bread food art, 2024.
image #2: studioT theodosis georgiadis, bread food art, 2024.
image #3: studioT theodosis georgiadis, bread food art, 2024.
image #4: studioT theodosis georgiadis, bread food art, 2024.
image #5: studioT theodosis georgiadis, bread food art, 2024.
Copyrights belong to theodosis georgiadis, 2024 - Team Members
- theodosis georgiadis : photographer
stavroula foutsa : stylist
evi giouleka : retouching - Image Credits
- theodosis georgiadis
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