Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako by Xiao Ye, Lyu Xiaozhuo and Hao Xin is a highly esteemed winner of the very prestigious 2025 A' Design Award Hiriwa in Hoahoa Roto Whare me te Whakaaturanga Competition Category.
HiriwaRoto Whare· 2025
Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako
by Xiao Ye, Lyu Xiaozhuo and Hao Xin
Client: Beijing Dang Hong Qi Tian International Culture & Technology Development Group Co., Ltd.
A' Design Award Hiriwa Winner in Roto Whare Category
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The Design
About Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako
Ko Shougang Soreal Xr Park he wāhi o roto me te whakaaturanga kei Beijing. Kei runga te papa i tētahi wāhi taonga tuku iho ahumahi o mua. Kua tiakina te āhua taketake o te whare, me tētahi whare matua e ono ngā papa me tētahi whare taha e toru ngā papa e hono ana ā-roto. Mā ngā panonitanga hanganga, ngā peita konganuku me ngā papa kōnukupokore e hanga te āhua pakimaero pūtaiao. Ka tautokona te ihirangi tauwhitiwhiti e te mariunga mariko, te mariunga whakarei, te aroturuki nekehanga me te rongo ā-mokowā. Mā ngā ara ngāwari me ngā rohe kaupapa e ārahi ngā manuhiri huri noa i te papa.
The Recognition
About the A' Design Award Hiriwa
Ko Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Shougang Soreal Xr Park Te Hoahoa o Roto mō te Papa Wheako he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The park integrates the historical culture of the industrial heritage site with modern sci-fi elements for an experience that transcends time and space. It preserves the original form and utilizes innovative structural transformations and materials to ensure versatility and visual appeal. The design team has cleverly crafted flexible pathways and thematic zoning to provide an unlimited and virtualized free experience.
- Dimensions & Packaging
- Architecture: It consists of a main building and a side building. The former retains an original building form - a six-storied columnar shape, and the latter is a three-storied cuboid block, both of which are connected internally.
Spatial design: The main structure totaling 6 floors is independent, the southern building is 33m high, and the northern building with 4 floors is terraced while maintaining a coherent appearance. - Tags
- Digital economy, industrial heritage site, artificial intelligence, spatial computing, immersive experience, sci-fi world, interactive devices, role setting, the integration of technology, and cultural inheritance.
- Production Technology
- The park uses several cutting-edge technologies, such as depth camera-based human action recognition, eye movement tracking, leap motion technology, and real-time computing somatosensory interaction systems, combined with 5G + Bluetooth AOA technology, to achieve navigation via the mobile phone APP and accurate positioning. The metallic and artistic paints and stainless steel plates have undergone various techniques to create a unique atmosphere.
- Design Challenge
- The design of the Shougang SoReal XR Park encountered many challenges, such as design orientation, complex structural transformation, and structural design. The design team successfully navigated these obstacles through thorough design analysis, advanced technology integration, and the utilization of innovative materials. This resulted in the creation of an immersive space that emanates a sci-fi ambiance, uniquely blended with elements reflecting Chinese characteristics.
- Research
- The program team delved deep into the architectural site, Shougang industrial heritage site, and the living ambiance in Beijing City, leading to the establishment of the park's orientation. In collaboration with professional manufacturers and structural design specialists, we've resolved intricate obstacles and realized our design vision in terms of structural transformation and structural design.
- Inspiration
- The design inspiration is derived from the respect for the industrial heritage site and the aspiration for future technology. In light of the burgeoning digital economy, this project endeavors to venture into innovative digital realms that seamlessly blend the past with the future, as well as culture with technology, thus giving rise to an entirely novel sci-fi universe.
- Project Duration
- The project started in 2023 in Beijing.
- Operation Flow
- We've integrated several products through virtual reality, augmented reality, and other technologies. Together with spatial sensing and data analysis capabilities, this park provides a more intelligent and interactive experience. At the same time, AI algorithms can analyze user preferences and emotional states to auto-generate multiple storylines, allowing users to choose according to their preferences.
- Team Members
- XlAO Ye, LYU Xiaozhuo, HAO Xin
- Image Credits
- Beijing Dang Hong Qi Tian International Culture & Technology Development Group Co., Ltd.
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