Gatorade Rookie Bottle Pounamu Wai Whakamahana by PepsiCo Design and Innovation

Gatorade Rookie Bottle Pounamu Wai Whakamahana by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award Hiriwa in Hoahoa Pānui Hokohoko, Whakatairanga me te Whakawhitiwhiti Kōrero Competition Category.

HiriwaPānui Hokohoko· 2025

Gatorade Rookie Bottle Pounamu Wai Whakamahana

by PepsiCo Design and Innovation

A' Design Award Hiriwa Winner in Pānui Hokohoko Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Gatorade Rookie Bottle Pounamu Wai Whakamahana

Ko te Pounamu Rukī a Gatorade he pounamu wai kōnukarahi tira whakamahana i hoahoatia mō ngā kaipara taiohi. He māmā ake te rahi kua whakaitihia kia mau, kia inu hoki ngā tamariki. He kakau kawe kua hangaia ki roto hei tautoko i te nekehanga, ā, he anga ātete kōtukutuku hei tiaki i te pounamu ina taka. He pōtae kōwhao inu kore-turuturu hei aukati i ngā maringitanga. Ko te roto tira kōnukarahi pātū-rua ka whakarato i te whakamahana mō te neke atu i te 24 hāora. I whakawhanakehia te hoahoa mā ngā urupare a ngā mātua me ngā kaipara rangatahi, nā rātou i tautuhi ko te nekehanga, te pakari me te māmā ki te horoi ngā hiahia matua.

The Recognition

About the A' Design Award Hiriwa

Ko Gatorade Rookie Bottle Pounamu Wai Whakamahana te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Gatorade Rookie Bottle Pounamu Wai Whakamahana he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Gatorade Rookie Bottle Pounamu Wai Whakamahana he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In February 2024, we launched The Gatorade Rookie Bottle, a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, we took feedback and insights directly from parents and their youth athletes. With their help, we identified three crucial features and functions: mobility, durability and cleanability.
Inspiration: When it comes to hydration, kids don't need as much volume; likewise, the larger size makes it harder for them to hold and drink from larger bottles. Even aspiring athletes tend to drop their bottles often, so we created a durable design, complete with a built-in carrying handle and dent-resistant shell that protects the bottle from drops. Plus, we added a leak-proof straw cap to minimize spills, and a double-wall stainless steel interior that provides more than 24 hours of insulation.

Read the Press Release