Koura Roto Whare · 2026
V6 Lifestyle Art Emporium Whare Whakaatu Taonga Whare
by Xiang Li
- A' Design Award Koura 2026 in Roto Whare
- CLIENT: DeRUCCI V6 Home
- Estimated Number of Design Views: 55,715
- Verification code E9761FC533 · Verify this award
Colors
About V6 Lifestyle Art Emporium Whare Whakaatu Taonga Whare
Ko V6 Lifestyle Art Emporium he whare whakaatu taonga whare e 1300 mita pūrua te rahi. E whai ana te hoahoa o roto i tētahi kōrero hīkoi māra i whakaaweahia e ngā ara o ngā māra Hainamana tawhito. Ka haere ngā manuhiri mā roto i ngā whakaaturanga hono, ā, ka whakaatu ia wāhi i tētahi kōrero rerekē mā ngā whakawhitinga ngāwari, ngā tirohanga kua whakaanga me te oro taiao. Mā ngā whakatakotoranga kōwae ka taea te whakarite anō i ngā whakaaturanga i te panonitanga o ngā kohinga. Ka rerekē ngā wāhi mai i ngā kokonga hōpa noho tata ki ngā whakaūnga whakaata. Ka huri te hoahoa i tētahi wharenui whakaaturanga whaikaupapa hei haerenga mokowā ārahi e whakapuaki ana i te āhua o te waitohu.
About the A' Design Award Koura
Ko V6 Lifestyle Art Emporium Whare Whakaatu Taonga Whare te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko V6 Lifestyle Art Emporium Whare Whakaatu Taonga Whare he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a V6 Lifestyle Art Emporium Whare Whakaatu Taonga Whare i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.
Press Kit
- Unique Properties
- The V6 Lifestyle Art Emporium redefines traditional showroom design by adopting a garden-touring narrative. Through modular scenes, architectural segmentation, and flexible display strategies, it transforms functional space into a poetic, immersive experience. The design unites structure, color, and rhythm, offering a high-end spatial journey that merges brand identity with emotional resonance.
- Dimensions & Packaging
- 1300 square meters
- Tags
- Showroom, Exhibition
- Design Challenge
- The biggest challenges were the extremely tight timeline - only four and a half months from concept to completion - and the rigid constraint of pre-determined furniture. The designer had to accommodate all pieces without omission or excess, while still ensuring spatial harmony and storytelling. Balancing fixed content with creative freedom under such pressure required precise planning and high design agility.
- Research
- The "V6 Lifestyle Art Emporium" serves as a three-dimensional narrative vehicle for the brand philosophy of "V6 Home," a brand under the DeRUCCI Group. Designer intended to transcend the traditional function of product display. The goal is to establish an in-depth dialogue between the brand and its audience by elevating the core values embedded within the space. Taking the exploration of a garden-like realm as the artistic expression of the space, the designer transforms the brand's high-end positioning, artistic essence, and refined tone into tangible physical experiences. While fulfilling the basic requirements for display, the design integrates dual values of artistic expression and experiential drive, endowing the space with sustainable and extendable vitality.
- Inspiration
- Inspired by the classical Chinese garden’s narrative path, this project reimagines spatial storytelling in a modern showroom. The designer was driven by a desire to express life aesthetics beyond product display—creating emotional immersion and sensory memory. The concept stems from blending Eastern spatial philosophy with contemporary modular logic, forming a design language both poetic and adaptive.
- Project Duration
- The project began in Dongguan, Guangdong in October 2024 and was completed in February 2025. The exhibition space serves as a flagship showcase for V6 Home, under the DeRUCCI Group.
- Operation Flow
- Visitors move through the space as if walking through a garden. Each area tells a different story, guiding users with soft transitions, framed views, and immersive sounds. Modular layouts adapt to changing displays. The shifting atmospheres—from intimate sofa nooks to mirrored installations—stimulate exploration. This dynamic flow fosters deep engagement and emotional connection with the brand.
- Image Credits
- SFAP
