Magsafe Puritanga Waea by Zhuoting Ye is a highly esteemed winner of the very prestigious 2026 A' Design Award Parahi in Hoahoa Āparetanga Kākahu me te Haerenga Competition Category.
ParahiĀparetanga· 2026
Magsafe Puritanga Waea
by Zhuoting Ye
Client: Andobil
A' Design Award Parahi Winner in Āparetanga Category
- 9,021
- Verified Award Winner
- Verify Award Status for #178666
The Design
About Magsafe Puritanga Waea
Ko Magsafe he puritanga waea autō i hoahoatia mō te whakamahi waea pūkoro ia rā. E rua ngā mowhiti autō o te puritanga, kei ngā taha e rua. Ka piri te mowhiti o roto ki te waea, ki tētahi kēhi waea hototahi ki te autō rānei. Mā te mowhiti o waho e mau ai te puritanga ki ngā pūmau motokā, ki ngā pouaka makariri, ki ngā taputapu whakapakari tinana, me ētahi atu mata konganuku. Mā tētahi pūnaha hurihuri māeneene e taea ai te whakatika i te koki, me te whakawhiti i waenga i te aronga poutū me te aronga whakapae. He pōkeka whatu ngāwari te here, i hangaia ki te polyester hangarua, ā, e hāngai ana ki ngā rahi ringa rerekē. E 5 mitamano te mātotoru o te tinana, ā, e 37 karamu te taumaha.
The Recognition
About the A' Design Award Parahi
Ko Magsafe Puritanga Waea te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Magsafe Puritanga Waea he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Magsafe Puritanga Waea i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Light, comfortable, and aesthetically appealing, the phone grip redefines daily utility. Its dual sided magnetic rings attach firmly to metal surfaces, together with adjustable angles and smooth rotation between portrait and landscape modes to suit any situation. The skin friendly and elastic woven strap fits all hand sizes and grip styles. Just 5mm thick and 37g, its slim, lightweight form feels barely there. Color matched to popular phones, it complements your device and style wherever you go.
- Dimensions & Packaging
- 57*90*5mm
- Tags
- Magnetic Phone Grip, Dual Sided Magnetic Rings, Flexible Angle Adjustments, Seamless Portrait and Landscape Switching, Integrated Elastic Woven Strap, Lightweight and Minimalist Aesthetic
- Production Technology
- The woven strap uses recycled polyester, sourced from post consumer plastic bottles and discarded textiles, reducing reliance on virgin petroleum. It is soft, skin friendly, and highly elastic for a comfortable grip.
The robust hinge withstands tens of thousands of open and close cycles, delivering unwavering stability throughout its lifespan.
The textured ventilation backplate forms microchannels that boost airflow for efficient heat dissipation while ensuring strong magnetic attachment. - Design Challenge
- The challenge was to deliver stable support at multiple angles without bulk. A smooth one finger rotation mechanism enables flexible angle adjustments and effortless switching between portrait and landscape modes, adapting to modern life, whether for working, entertaining, or video calling. Its integrated elastic woven strap provides secure comfortable support, making large phones easier to use. Lightweight yet durable materials further enhance stability and portability without feeling bulky.
- Research
- Designed for urban commuters and those valuing style and quality, the phone grip solves slipping, awkward placement, and shaky support. It merges functionality and aesthetics, keeping your phone securely in place while complementing your style every day. More than a practical accessory, it becomes a personal statement that enhances both your look and your life.
- Inspiration
- Embodying a lightweight, minimalist aesthetic, the phone grip is just 5mm thick and weighs only 37g. It feels truly barely there and never bulky. Its color system aligns with popular phone finishes, offering an evolving palette of soft, sophisticated Morandi hues. These colors express a fresh and youthful visual language that celebrates individuality valued in urban lifestyles. Choose a grip to match your phone, your outfit, or your mood. It becomes a subtle signature of your personal style.
- Project Duration
- The design and development of the phone grip began in Shenzhen, in April 2025. The product was launched in the United States and Japan in September of the same year.
- Operation Flow
- Its dual sided magnetic rings redefine versatility. The inner ring features N54 magnets with 21N of force for secure attachment to your phone or magnet-compatible phone cases. The outer ring uses N52 magnets with 16N of force for reliable adhesion to car mounts, refrigerators, range hoods, gym equipment, and other ferrous surfaces. Together, they let you place the grip anywhere, whether you are commuting, cooking, working out, or driving, so your phone stays put and your hands stay free.
- Team Members
- Zhuoting Ye
Yudi Wang
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