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Vitrine Delumini Mahi Matua: Whakaaturanga by Thiago Mondini

Vitrine Delumini Mahi Matua: Whakaaturanga by Thiago Mondini is a highly esteemed winner of the very prestigious 2026 A' Design Award Parahi in Hoahoa Roto Whare me te Whakaaturanga Competition Category.


ParahiRoto Whare· 2026

Vitrine Delumini Mahi Matua: Whakaaturanga

by Thiago Mondini

Client: Thiago Mondini Arquitetura

A' Design Award Parahi Winner in Roto Whare Category

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The Design

About Vitrine Delumini Mahi Matua: Whakaaturanga

Kuputuhi Pukapuka: He whakaaturanga tēnei o ngā taputapu whare i tētahi toa nui i Parahi. I hangaia ngā wāhi rerekē hei whakanui i te āhua o ia hua, ahakoa he kanapa, he māmā rānei. Ka whakaaturia ngā hua motuhake i te wāhanga waina whero o te toa, ā, ko ngā hua kōrehu, ngā mea māmā ake ki te whakamahi, ka whakaaturia ki te wāhanga mā o te toa. He wāhi tuatoru anō, ki ngā tae pōuriuri ake, e whakaaturia ai ngā taputapu whare me ngā hua tae hōhonu.

The Recognition

About the A' Design Award Parahi

Ko Vitrine Delumini Mahi Matua: Whakaaturanga te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Vitrine Delumini Mahi Matua: Whakaaturanga he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Vitrine Delumini Mahi Matua: Whakaaturanga i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This exhibition presents furniture within a large-scale store in Brazil, organized to enhance the perception of each product. Distinct zones were created to emphasize their character: the burgundy area showcases special, standout pieces; the white section features neutral, versatile products; and a third, darker-toned space highlights furniture and items with deeper hues, providing a carefully curated and visually coherent presentation.
Dimensions & Packaging
585 square meters
Tags
interior, interior design, store, commercial, furniture, brazil, brazilian, brasil, contemporary, color, burgundy, ecletic
Production Technology
The design focused on highlighting each product through distinct spatial environments. Rich burgundy walls were chosen to intensify colors and create striking contrasts, while white walls provide a neutral backdrop that emphasizes the form and details of the furniture. The process combined careful color studies, material selection, and spatial composition to ensure each piece stands out without visual conflict, creating a balanced and immersive exhibition experience.
Design Challenge
The greatest challenge was the limited time available to complete the project, which demanded rapid yet careful decision-making. Equally complex was working with the existing product stock while creating a visually coherent and engaging exhibition. Internally, the design had to respect aesthetic and social expectations for a modern retail experience, while externally, constraints included production limitations, material availability, and the need to adapt to the store’s physical layout and technical possibilities.
Research
Research was design-focused, exploring how spatial environments affect product perception. Objectives were to highlight furniture through color and context while creating an engaging visitor experience. Methodology included spatial analysis, color studies, and material testing. Data was collected via mock-ups, material samples, and staff/visitor feedback. Participants included store staff and visitors. Results showed distinct zones improved product visibility and appreciation. Insights revealed that environmental contrast enhances perception, impacting retail display strategies, visitor engagement, and design thinking in commercial spaces.
Inspiration
A vibrant furniture display, intentionally departing from the typical white and minimal commercial interiors, designed to engage and inspire both clients and industry professionals.
Project Duration
The project started in July 2025 and finished in August 2025, in Balneario Camboriu, Brazil.
Operation Flow
Interaction is guided by the store’s spatial layout. Visitors naturally move through four distinct zones: the burgundy area highlights vibrant pieces, the white zone emphasizes neutral forms, the rear space showcases lighting, and the upper dark area presents deeper-toned furniture. Each transition frames products in contrast-rich environments, enhancing perception and engagement, allowing visitors to appreciate color, form, and material more clearly than in a conventional display.
Team Members
Architect: Thiago Mondini
Image Credits
Image #1: Photographer ArqVerso
Image #2: Photographer ArqVerso
Image #3: Photographer ArqVerso
Image #4: Photographer ArqVerso
Image #5: Photographer ArqVerso

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