Flavia Aroma Pūnaha Inu mā te Wāhi Mahi by Florian Seidl is a highly esteemed winner of the very prestigious 2026 A' Design Award Parahi in Hoahoa Taputapu Kāinga Competition Category.
ParahiTaputapu Kāinga· 2026
Flavia Aroma Pūnaha Inu mā te Wāhi Mahi
Client: Lavazza North America Inc
A' Design Award Parahi Winner in Taputapu Kāinga Category
Verified Award Winner
Verify Award Status for #183420The Design
About Flavia Aroma Pūnaha Inu mā te Wāhi Mahi
Ka whakatakotohia a Flavia Aroma, he pūkōmaka hou rawa i hangaia mō ngā tāngata ngākaunui ki te kawhe o Amerika ki te Raki e whakanui ana i te māmā me te kounga. Ka homai e ia te kawhe kakara me te whānuitanga o ētahi atu inu, engari nā tōna tapuwae iti he tino pai mō ngā tari iti me ngā tari kāinga. He pūnaha kōmaka motuhake tō te miihini e whakarite ana i ngā hua pai ki te kapu me te kore whakapoke whakawhiti. Ka homai e tāna pūnaha Freshpack kua whai raihana i ngā inu mai i ngā waitohu rerekē i ngā rahi maha. He māmā ki te horoi me te whai tiwhikete mō te whakamahi arumoni, ka kawea mai e Flavia Aroma te kanorau o te kounga ngaio ki tētahi wāhi mahi.
The Recognition
About the A' Design Award Parahi
Ko Flavia Aroma Pūnaha Inu mā te Wāhi Mahi te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Flavia Aroma Pūnaha Inu mā te Wāhi Mahi he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Flavia Aroma Pūnaha Inu mā te Wāhi Mahi i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- At the heart of Flavia is the innovative freshpack technology which preserves the ingredients freshness while also acting as self contained brewing chamber. Every beverage is brewed directly from pack to cup. There is no cross contamination, and your tea never tastes like the coffee before it. This innovative technology is available in a compact, affordable brewer. Aroma delivers a superior variety of high quality beverages at a lower cost than other available options.
- Dimensions & Packaging
- Dimensions: 180mm / 345mm / 410mm
Weight: 2,4kg
Power 1440W, Voltage 120
It comes nicely boxed in a recycled cardboard box along with a quick start guide and a more detailed instruction booklet. - Tags
- Flavia, Lavazza, Lavazza Professional, workplace beverage system, drinks, coffee, espresso, cappuccino, tea, office spaces
- Production Technology
- main shell, cup rest: injection moulded plastic (ABS), finishing textured/glossy
water tank: injection moulded plastic (ABS), glossy
logo: pad printed
feet, UI: silicone rubber - Design Challenge
- The new Aroma brewer has just been launched and is the smallest member of the Flavia range. It is t an entry level product intended for small offices and priced competitively. But definitely not cheap. The design has a lot of personality and is well executed.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- The Aroma was thoughtfully designed with elegant details, a refined silhouette, and a small counter footprint to fit seamlessly into today's modern working spaces. The product is composed of two elegant, vertical volumes. The main body and the external, transparent water tank. It has a precise, but sensual form language with a glossy exterior shell and a textured main body. The product is available in black and grey, making sure it will blend effortlessly in different offices and workplaces.
- Project Duration
- The project was designed in Turin, Italy. The complete product development from initial concept to final product took about two and a half years.
- Operation Flow
- The product has been specifically designed for small offices & shared spaces and is certified for domestic and commercial use. The user interface is ergonomically angled and has a robust, tactile silicone pad with mechanical buttons. The small metal lever on top opens the pack insertion chamber in a smooth and immediate way while the cup rest can be adjusted easily for different drink sizes. Beverages are brewed directly from pack to cup without any cross contamination.
- Patents
- Design patent/registered design
Patented brewing technology (Fresh Pack) - Image Credits
- Lavazza North America Inc
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