Frutta Momo Rama Rama Frutta by Masashi Yamanaka and Kaori Osawa

Frutta Momo Rama Rama Frutta by Masashi Yamanaka and Kaori Osawa is a highly esteemed winner of the very prestigious 2020 A' Design Award Hiriwa in Hoahoa Rama me ngā Taputapu Mārama Competition Category.

HiriwaRama· 2020

Frutta Momo Rama Rama Frutta

by Masashi Yamanaka and Kaori Osawa

Client: Fumu

A' Design Award Hiriwa Winner in Rama Category

36,604

Verified Award Winner

Verify Award Status for #88712

View at A' Design Award Press Release Award Badge

Colors

The Design

About Frutta Momo Rama Rama Frutta

Ko Frutta he rama papa ka mau te ahua o te rakau hua. Ka taea e nga kaiwhakamahi te tango i nga rama mai i te rakau me te mea he hua, ka hanga he wheako piripono me te nostalgic i waenga i te tangata me te rama. Ko te Frutta he punaha hangai, ka taea te wehe i nga rama mai i te waahanga rama matua o te papa, ka hono ano ki nga pouraka ka taea e nga kaiwhakamahi te whakahaere i te ahua o te marama puta noa i te waahi. Ka oati a Frutta ki te whakarangatira i to oranga ma te tuku otinga rama mutunga kore ka taea ma te whakakotahi i o maatau hoahoa me te ahua o to whakaaro.

The Recognition

About the A' Design Award Hiriwa

Ko Frutta Momo Rama Rama Frutta te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Frutta Momo Rama Rama Frutta he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Frutta Momo Rama Rama Frutta he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Frutta offers a new approach to how individuals interact
with their home lighting by envisioning a floor lamp as a fruit tree.

Current home lighting units are often inflexible in their usage due to being singular units. Frutta introduces a modular system allowing users to customize and control the lighting of their surroundings. The experience of “picking” the lights off of Frutta as if they were fruits creates an intimate and natural relationship between human and lighting.
Dimensions & Packaging: Main component 160 x 160 x 1080
Lighting unit 110 x 110 x 110
Tags: Plant,Lighting,Battery,Floor lump,
Production Technology: Steel, Ceramic.
Design Challenge: Lighting is primarily an inorganic product that switches on and off. We introduced an emotional experience to lighting.
Inspiration: We want everyone to remember picking fruit, which they experienced in childhood. Frutta promises to enrich your life by offering limitless lighting solutions made possible by combining clever design with a bit of your imagination.
Project Duration: The project started in February 2020 in Tokyo
Operation Flow: Frutta provides three main functions.
1. Frutta allows multiple people within a space to directly control and customize their own lighting needs.
2. Lighting can be used to affect and reinforce our mood. In a situation where one may be trying to concentrate, energize, or relax, users can arrange the lighting to best fit their desired atmosphere. 3. Singular lighting units often present the issue with uneven lighting of a space. Frutta can spread itself out allowing for even and natural ambient lighting throughout a room or space.
Team Members: Kaori Osawa
Masashi Yamanaka