The Mix Land Toa Hokohoko Kaakahu Tiriti by Yuan Lijun

The Mix Land Toa Hokohoko Kaakahu Tiriti by Yuan Lijun is a highly esteemed winner of the very prestigious 2020 A' Design Award Parahi in Hoahoa Roto Whare me te Whakaaturanga Competition Category.

ParahiRoto Whare· 2020

The Mix Land Toa Hokohoko Kaakahu Tiriti

by Yuan Lijun

Client: Xianxiang Design

A' Design Award Parahi Winner in Roto Whare Category

11,644

Verified Award Winner

Verify Award Status for #99894

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Mix Land Toa Hokohoko Kaakahu Tiriti

Ko Mix Land he toa hokohoko kaakahu tiriti kei Hangzhou, Haina. Ka tiimata te ariā hoahoa mai i te āhua o tētahi taiwhanga rangahau, ā, ka whakamahia ngā tikanga ahurea tiriti ki te whakaaturanga o roto. E toru ngā whakaturanga toi hihiko, e kīia nei ko te tango pūngao, te kōpaotanga me te tēpu whakakorenga, e whakakotahi ana i te oro, te tirohanga me te pā, hei hanga i tētahi wheako tauwhitiwhiti. Ko te mātotoru kikorangi neon, ngā matapihi me ngā kūaha whakakikorua, me ngā mata mataono matihiko ngā āhuatanga ataata matua. Ka taea te whakarōpū anō i ngā whakaturanga whakaaturanga i roto i te wāhi tuwhera, nā reira ka urutau te toa ki ngā matea arumoni me ngā matea wheako.

The Recognition

About the A' Design Award Parahi

Ko The Mix Land Toa Hokohoko Kaakahu Tiriti te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko The Mix Land Toa Hokohoko Kaakahu Tiriti he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a The Mix Land Toa Hokohoko Kaakahu Tiriti i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The concept of store starts from the laboratory and tries to use street thinking methods and visual expression to make the interior display of this space as dynamic as street culture. The designer adds three dynamic art installations to it, energy extraction, condensation and decomposition table, which all together through sound, vision and touch gives consumers a more immersive interactive experience.
Tags: street culture,art installations,interactive experience,retail,interior design
Production Technology: Our impression of labs is usually accompanied with wild colors generated from various chemical reactions - the wildest colors of all, neon is also a commonly used design element in the street culture. Designer Yuan Lijun used neon in The Mix Land as highlights of the space - highly saturated neon blue installation, colorful windows and doors that create constantly changing shadows and flickering numbers on digital screens.
Design Challenge: From the perspective of street culture to consider traditional design
Research: It is through such means as the optimization and transformation of traditional retailing methods, the application of street thinking methods, the addition of interactive experiences like art installations that better connections with consumer groups and more output channels of the content are established.
Inspiration: Street culture is a high-profile area in the fashion industry in recent years. With the change of consumer groups, the traditional retailing methods of stores also need to be changed accordingly. Through non-traditional designs, the interpretation of the inner spirit of street culture makes young people feel resonate and provokes the desire to explore its internal.
Project Duration: The project was launched in HangZhou in March 2019, completed in August, and exhibited in September
Operation Flow: The Mix Land is an open book - display installations can be easily re-Arranged in the open space, making the space adaptive to diverse changes, taking care of both the commercial and experiential needs for the space.
Team Members: Designer: Yuan Lijun
Image Credits: Image#1:Photographer Wang MinJie,HangZhou,2019
Image#2:Photographer Wang MinJie,HangZhou,2019
Image#3:Photographer Wang MinJie,HangZhou,2019
Image#4:Photographer Wang MinJie,HangZhou,2019
Image#5:Photographer Wang MinJie,HangZhou,2019