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The Hub Fungsi Utama: Bangunan Multifungsi by Adel Badrawy

The Hub Fungsi Utama: Bangunan Multifungsi by Adel Badrawy is a highly esteemed winner of the very prestigious 2021 A' Design Award Basi in Arsitektur Competition Category.


BasiArsitektur· 2021

The Hub Fungsi Utama: Bangunan Multifungsi

by Adel Badrawy

Client: Rawasem Architecture Workshop 'RAW'

A' Design Award Basi Winner in Arsitektur Category

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Verified Award Winner

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The Design

About The Hub Fungsi Utama: Bangunan Multifungsi

Teks Buku: The Hub marupokan sabuah bangunan multifungsi nan taletak di Riyadh, Arab Saudi. Rancangan ko manggabuangkan restoran, toko-toko kecik, kawasan rekreasi nan gadang untuak anak mudo, sarato ruang perkantoran, nan masiang-masiang mampunyoi pintu masuak jo sirkulasi vertikal tasandiri. Sadonyo fungsi tu dikumpuakan di bawah sabuah kanopi gadang, nan mambari naungan ka ruang-ruang di bawahnyo sarato mangana-ngana suasana souq tradisional. Koridor, jambatan, taman di ateh atok, sarato kawasan lansekap manyambuangkan volume-volume bangunan nan babeda. Total luas bangunan iolah 20.000 meter persegi, tamasuak 8.400 meter persegi ruang luar jo lansekap.

The Recognition

About the A' Design Award Basi

The Hub Fungsi Utama: Bangunan Multifungsi adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. The Hub Fungsi Utama: Bangunan Multifungsi dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. The Hub Fungsi Utama: Bangunan Multifungsi dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a mixed-use building. It consists of restaurants, small retail shops, huge recreational area for the youth and finally office areas that are possibly for reastaurants management.
Every single function of these has it's own accessibility and experience, yet all under one roof, in this case 'huge canopy'.
Distributed as the following, the ground and the mezzanine floor accommodate the restaurants. The first floor is for restaurants and a recreational area for youth both totally separated with unique accessibility for each, while the second floor accommodates the office spaces with separated accessibility and vertical circulation.
Dimensions & Packaging
This project has a total BUA of 20,000 m2.
The area is efficiently distributed as follows.
10,100 m2 of rentable indoor and outdoor areas, 2,400 m2 of service areas and 8,400 m2 of outdoor and landscape area.
Tags
commercial, Architecture, Sustainability, Contemporary, mall, AlRiyadh, KSA
Production Technology
Stating the various functions this project accommodates with different privacy levels for each. The design team had to think of this building as a small urban project with different buildings, different heights, and different access with corridors and landscape in between.
Even creating bridges between buildings and roof gardens to make it seem like a living city under one roof.
This small city needed a universal canopy to protect and enhance this feeling of authentic urbanism.
Design Challenge
The big challenge was to design a place that accommodates so many functions with so many different privacy levels for each. Yet all under one roof, with one main entrance, only allowed at the north side.
The Saudi culture has a huge impact when it comes to retail and dining projects like this one.
Since it's culturally not allowed in the malls of KSA for the youth to access malls or food courts by their own unless with a family, the challenge was to distinguish the youth recreational area and separate it from the restaurants to prevent duplication. The same goes to the office areas.
The hot dry climate was also a big challenge. Since it's considered an authentic urban experience, there had to be outdoor spaces, roof gardens and terraces overlooking one of the main axis of Al Riyadh.
The design after all had to provide comfort climate solutions for the users.
Inspiration
As a place of retail, dining and office spaces, the project was inspired mainly by the old traditional market 'souq' in the middle east, where the functions are almost the same.
The narrow corridors passing through the retails, the universal canopy covering the spaces underneath creating an authentic urban experience and protecting people from the direct sun rays, along with the harsh stone covered facades with its traditional pattern.
All designed with a contemporary treatment that fits perfectly with today's retail brands as well as modern day costumers.
Project Duration
This project is located in the heart of Al Riyadh, KSA. It's in the intersection of two main roads, the eastern ring road and Abdullah Bin Rashed road.
The design started in march 2019 and the construction documents are on going.
Operation Flow
The hub gives an authentic urban experience for people dining, playing, working or just walking in the corridors or roof gardens within one universal space.
It serves families who are dining while sending their young ones to a place where they can play and hang out without mixing both zones. A recreational area that also allows individual youths to attend without families.
It gives offices a unique experience to be a part of this small city with it's roof gardens, landscape and connecting bridges, while clearly viewing the city of Riyadh.
Team Members
Lead Architect : Adel Badrawy
Senior Architect : Sarah Ashraf
Architect : Menna Ehab

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