PortalDA iOSapp Aplikasi Mobile Marketplace by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 A' Design Award Gangsa in Seluler Competition Category.
GangsaSeluler· 2022
PortalDA iOSapp Aplikasi Mobile Marketplace
A' Design Award Gangsa Winner in Seluler Category
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The Design
About PortalDA iOSapp Aplikasi Mobile Marketplace
Portal DA adolah aplikasi mobile nan bafungsi sabagai marketplace untuak aset bisnis basa. Pusek pabalanjoan, gudang, pabrik, sarato paralatan khusus tamasuak aset nan ditawakan untuak dijua. Pambali bisa mancari dalam classifier khusus aset bisnis, jo mampagunokan babagai parameter sarato pancarian teks panuah. Informasi lengkok ditampilkan untuak satiok kategori aset, sahinggo investor bisa maninjau panawaran sarato mangambiak kaputusan jo capek. Layanan tapakaik pun bisa dipasan. Antarmuko mangikuti pedoman platform nan lah ditatapkan, sarato disasuaikan jo smartphone sarato tablet nan umum digunokan.
The Recognition
About the A' Design Award Gangsa
PortalDA iOSapp Aplikasi Mobile Marketplace adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. PortalDA iOSapp Aplikasi Mobile Marketplace dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. PortalDA iOSapp Aplikasi Mobile Marketplace mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
- Dimensions & Packaging
- The applications are adapted to all popular smartphones and tablets on iOS and Android
- Tags
- portal, distressed assets, real estate
- Production Technology
- The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
- Design Challenge
- It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
- Research
- The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
- Inspiration
- Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
- Project Duration
- The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
- Operation Flow
- Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
- Team Members
- Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov
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