Perak Web · 2022
Middle of Nowhere Halaman Error Website
by Yijia Xie
- A' Design Award Perak 2022 in Web
- CLIENT: IBM Research
- Estimated Number of Design Views: 61,340
- Verification code C0E6DFE925 · Verify this award
Colors
About Middle of Nowhere Halaman Error Website
Middle of Nowhere adolah halaman error 404 nan dibuek untuak website organisasi panalitian. Halaman 404 ko muncua katiko sabuah laman web nan dicari indak ado, dan desain ko manjadikan sa-at itu sabagai kunjungan ka tampek-tampek nan dibayangkan. Bantang alam nan ditampilkan dibuek jo generative adversarial network, sabuah model machine learning nan dilatiah jo ribuan foto bantang alam nan asli dari saluruah dunia. Hasianyo adolah tampek-tampek nan indak ado di manopun. Halaman ko dibangun sabagai website nan responsif, dan tujuannyo adolah untuak manjadikan pangalaman tasasek di online tu tanang dan manarik.
About the A' Design Award Perak
Middle of Nowhere Halaman Error Website adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Middle of Nowhere Halaman Error Website dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Middle of Nowhere Halaman Error Website adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Press Kit
- Unique Properties
- This 404-page design comes from the idea of "The middle of nowhere." "404" means that the webpage doesn't exist, so this project creates an environment that makes users feel lost around the internet data and enjoy the virtual landscapes. By training a machine learning model that combines thousands of images, Yijia creates unique and beautiful places that don't exist in the whole world or even in the universe. They are just the landscapes generated by Artificial Intelligence.
- Dimensions & Packaging
- Responsive website construction
- Tags
- Machine Learning, Artificial intelligence, Website design, GAN
- Production Technology
- Generative adversarial network/Machine learning/UI Design
- Design Challenge
- It's difficult to collect all the appropriate databases and train the machine learning model. I tested many times and learned the new technology&knowledge during the model training to get unique and beautiful results.
- Research
- Our goal is to create an unprecedented 404 page connecting to IBM Research's brand identity and focus areas. I came up with different sketch directions, including typography&illustration style, and an interactive website. We finally decided on the concept of "Middle of nowhere" by using artificial intelligence technology. We hope to relay "Welcome to the future" to people through this 404 page.
- Inspiration
- As a top leader in the AI industry, IBM Research is relentlessly curious about all the ways that computing can change the world. Today's AI is narrow. Applying trained models to new challenges requires an immense amount of new data training and time. People need AI that combines different forms of knowledge, unpacks causal relationships, and learns new things on its own. This 404 page explores a new possibility combining machine learning and design practice to increase the brand awareness of IBM research.
- Project Duration
- 2021.11-2022.02 New York
- Operation Flow
- These images/videos of nonexistent landscapes were created using a generative adversarial network. It’s a type of machine learning model that can create novel content after being shown many original pieces of content. In this case, we showed our GAN thousands of images of landscapes from around the globe, and it generated these rather other-worldly images by combining aspects of everything it’s been shown.
- Image Credits
- IBM Research/Yijia Xie