Unless Agency Fungsi Utama: Website dek Fanny De Bray

Unless Agency Fungsi Utama: Website dek Fanny De Bray adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2022 nan sangaik prestigius dalam Kategori Kompetisi Web.

BasiWeb· 2022

Unless Agency Fungsi Utama: Website

dek Fanny De Bray

Klien: Unless agency

Pamenang A' Design Award Basi dalam Kategori Web

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Desain

Tantang Unless Agency Fungsi Utama: Website

Teks Buku: Unless Agency marupokan sabuah website nan dibuek sabagai bagian dari identitas merek nan labiah lueh untuak sabuah agency konsultasi jo komunikasi. Website ko dikambangkan sasudah dilakukan analisis pasa tahadok tren, posisi pasaingan, sarato praktik sektor, nan mambawok ka pambantukan sabuah platform merek nan manantuan pasan-pasan utamo. Garih luar dari monogram merek digunokan untuak mambueknyo bantuak-bantuak geometris bulek nan manyusun teks jo foto, sarato mambantuak ikon-ikon nan mangambarkan poin-poin utamo. Warna jo gambar diinspirasi dek alam sarato dunia kemewahan, nan mancerminkan nilai-nilai sarato pandekatan agency nan taliti.

Pangakuan

Tantang A' Design Award Basi

Unless Agency Fungsi Utama: Website adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Unless Agency Fungsi Utama: Website dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Unless Agency Fungsi Utama: Website dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: After carrying out market analysis to learn more about market trends, competitors’ positioning and best practices within the sector, the agency developed a brand platform to structure the key messages to be conveyed. Made For You worked with CJ Agency to come up with a more meaningful name and to create a logo, a brochure and a website.
Dimensi & Kemasan: Inspired by the world of publishing, the agency’s brochure goes beyond its history and expertise to highlight the agency’s unique point of view, vision, deeply held beliefs, approach and methods.

The brochure begins with a brand manifesto, written in the style of an editorial, and a data-driven report, inspired by press style guidelines.
Simple but effective diagrams are designed to facilitate reading and maximise the impact of the messages shared.
Tag: (communication material) (web design) (digital design)
Teknologi Produksi: After several stages of collaborative work to find a meaningful name and messages to convey, the name Unless Agency was chosen:
unless it’s possible to do otherwise
unless we manage to reconcile purpose & growth
unless we can move forward together, differently

It conveys the agency’s core values: boldness and optimism. It echoes the idea that everything is possible with the right means and methods to do things properly and precisely.
Inspirasi: The outline of the brand’s monogram is used to draw other circular geometric shapes which structure texts and photos within communication materials and to create icons with which to illustrate key points.

The colours and photographs are inspired by nature, reflecting the agency’s values and ambitions. But they are also inspired by the on-trend yet timeless world of luxury and convey the agency’s unique identity and distinctive approach (particularly in terms of its high standards and focus on precision).
Anggota Tim: Amandine Lantelme
Anna Cesa
Fanny de Bray.