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Lamborghini Exhibition Center Pusek Pameran by PolyMorphArchitects

Lamborghini Exhibition Center Pusek Pameran by PolyMorphArchitects is a highly esteemed winner of the very prestigious 2020 A' Design Award Basi in Arsitektur Competition Category.


BasiArsitektur· 2020

Lamborghini Exhibition Center Pusek Pameran

by PolyMorphArchitects

Client: Automobili Lamborghini S.p.A, Zhengzhou Zhongyue Lamborghini Trading Co Ltd

A' Design Award Basi Winner in Arsitektur Category

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Verified Award Winner

Verify Award Status for #99902

Colors

The Design

About Lamborghini Exhibition Center Pusek Pameran

Pusek Pameran Lamborghini marupokan sabuah bangunan pameran oto nan salasai dibangun taun 2019 di Zhengzhou, Cina. Bangunan iko malingkuang aria 1030 meter pasagi sarato mampunyoi ampek kawasan utamo: ruang pameran oto baru, toko penjualan jo layanan, ruang tunggu VIP, sarato kantua pengelolaan. Bantuak bangunan iko dibantuak dek volume nan bapiliak babasih sudut 60 darajat, nan diilhami dek garih-garih oto sport. Fasad nan baputa sacaro basambuang mamakai bantuak jajaran genjang jo segitigo, nan manyatukan jendela kadalam ciek permukaan. Sabuah koridor visual di antaro duo tingkek mangurangi baban visual volume bangunan pado lahan nan ketek tu.

The Recognition

About the A' Design Award Basi

Lamborghini Exhibition Center Pusek Pameran adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Lamborghini Exhibition Center Pusek Pameran dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Lamborghini Exhibition Center Pusek Pameran dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is Lamborghini's third independent designed exhibition center globally, representing the sensation of the site brought by Lamborghini's handling performance which gives full consideration to the spaces required for an exhibition hall and respects the client's culture as a key driver of the project. The building includes four main functional spaces: new car exhibition area, automobile sales servicshop 4S, VIP Lounge and management office.
Dimensions & Packaging
The project has 1030 square meters.
Tags
exhibition center, management office, VIP Lounge, Automobile Sales Servicshop 4S
Production Technology
The entire building is surrounded by a continuously revolving facade and making use of parallelograms and triangles as a base language, creating continuous surface and integration of windows, establishing an interweaving between the building and surrounding site. The entire space is activated by a design with continuous horizontal striation scoupled with vertical twists.
Design Challenge
The project covers an area less than 1000 m2, the biggest challenge is how to mediate between these two conditions within limited space, combining the features of the site to create a building that can reflect Lamborghini’s corporate spirit and creating a truly exceptional design.
Research
Selection of the site is a departure from the usual strategy, located in a city center location in a shop front which only offer limited options for how realization of the exhibition center space. Like an inverted triangle, the site for the new building is located near the airport highway at South Third Ring Road in the Zhengzhou New Zone adjacent to a 24-meter high existing building to the north with green park space located to the south, covering an area of less than 1000 m2.
Inspiration
The concept design of the Lamborghini exhibition center is inspired by Lamborghini's classic vehicle type iteration; The building emphasizes a strong visual and spatial momentum created through the form, a strong, dynamic, twisting volume which is a result of use of 60 degrees angles. The design starts with drawing inspiration from Lamborghini supercar's powerful lines and dynamic angles which draw a strong relation to the surrounding site, creating a new type of architectural landmark.
Project Duration
The project finished in 2019 in Zhengzhou, China.
Operation Flow
Visitors can engage in a type of spatial dialogue with the exterior environment through the windows unique design and spatial characteristics of the windows. Walking inside the building has the same allure or driving a special super car, while maintaining a spatial relationship between indoors and outdoors views. To eliminate the pressure of building volume, the design creates a visual corridor by use of a programmatic twist between the two floors, creating an elegant presence to new visitors.
Patents
Trademark (2019) Trademark Holder.
Team Members
Principal Architect: Chuan wang
Architecture and Interior Design Team: Pingshan Qu, Yan Xue, Bo Zhao, Tao Li, Diego Ramirez, Filippo Ogliani, Rossella Corica, Qingqing Zhang, Ting Xu, Qiyuan Liu, Qingjun Tan, Chidi Wang
Landscape Design Team: Xiaoyi Teng, Haitao Ma
Image Credits
Image #1,2,3,4,5: Xia Zhi

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