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The Soloist Цайны Савлагаа by Li Dingding

The Soloist Цайны Савлагаа by Li Dingding is a highly esteemed winner of the very prestigious 2021 A' Design Award Алтан шагнал in Савлагааны дизайн Competition Category.


АлтанСавлагаа· 2021

The Soloist Цайны Савлагаа

by Li Dingding

Client: The Soloist

A' Design Award Алтан шагнал Winner in Савлагаа Category

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The Design

About The Soloist Цайны Савлагаа

Гоцлол хятад цай нь Хятадын уламжлалт соёл, орчин үеийн гоо зүйг хослуулсан. Хэлбэр, утгын гайхалтай хослолоор дамжуулан үзэгчдэд гүн гүнзгий сэтгэгдэл төрүүлдэг өвөрмөц савлагааны хэв маягийг бий болгодог. Уул, байгалийн долоон жинхэнэ амт таныг хормын дотор амар амгалан ертөнцөд авчирч чадна. Өвөрмөц харагдах байдал, өндөр чанартай материалын туршлага нь худалдан авагчдад бүрэн нийцдэг' хөөцөлдөх.

The Recognition

About the A' Design Award Алтан шагнал

The Soloist Цайны Савлагаа нь A' Design Award Алтан шагналын ялагч бөгөөд нэгдүгээр зэргийн, гайхамшигтай, гарамгай загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Алтан ялагчид бол маш шинэлэг, алсын хараатай, нүд гялбам гэрэлтсэн бүтээл бөгөөд зохион бүтээгчдийн авьяас, мэргэн ухаан, ур чадварыг тусгадаг. The Soloist Цайны Савлагаа нь хамгийн их магтагдсан, чиг хандлага тогтоогч, хөшөө мэт шинэ бүтээл болж урьд өмнө байгаагүй үнэ цэнийг бий болгоно гэж хүлээгддэг. Алтан шагнал хүртсэн энэ загвар бол урлаг, шинжлэх ухаан, загвар, технологийн хил хязгаарыг тэлдэг гайхамшигтай, үнэлэгдсэн төсөл юм. The Soloist Цайны Савлагаа хүчтэй хүсэл төрүүлж, хүсэл тэмүүллийг сэдрээж, бүтээлч сэтгэлгээг урамшуулж, байлдан дагуулдаг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Soloist Chinese Tea is a set of Chinese tea packaging design. It embodies the fusion of Chinese traditional art and modern aesthetics, and creates a unique visual style through the ingenious combination of form and meaning, which impresses the audience deeply. There are seven different flavors teas in this set of design, which come from mountains and forests and nature. At a certain moment, they will bring you into a peaceful world.
Dimensions & Packaging
Diameter 60mm x Height 150mm
Tags
tea, packaging, Chinese, Zen, branding, illustration
Production Technology
The excellent quality of art paper jar with the precise spot color printing and silver pressed process. The roundness of chamfering, the flatness and accuracy of every gap, and the other strict requirements for all details made this packaging have a low-key but excellent quality.
Design Challenge
The Soloist Chinese Tea connects traditional art and modern aesthetics with concise and charming visual language, and integrates Chinese and Western cultures. The unique visual impression and quality material fully meets the sensory experience of buyers.
Research
The porject belongs to The Soloist Concept Collection. Concept Collection is a creative study started in the name of The Soloist. It is intended to express the latest insights into branding, packaging and related design of different industry in an intuitive way. In this way, the mind and execution of The Soloist studio are displayed, and more creative potentials are explored.
Inspiration
The Zen in tea culture is simple and peaceful. Only it transformed from prosperity can have the most real and lasting taste. We understand this culture as freehand natural scenery and the flow of light, shadow and color. The idea contains Chinese wisdom and introverted, but the form is appropriate and exquisite.
Project Duration
The project started in May 2020 and completed on July 2020, Shanghai.
Operation Flow
The Soloist Chinese Tea is packaged with classic and practical jar form with excellent texture art paper. Accurate printing and silver press process is elegant and introverted with extraordinary taste. It is a good choice for gift and collection.
Team Members
Designer: Li Dingding
Image Credits
Designer: Li Dingding

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