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Nuscents Калейдоскоп Уруулын Будаг by En Ke and Yuancao Pan

Nuscents Калейдоскоп Уруулын Будаг by En Ke and Yuancao Pan is a highly esteemed winner of the very prestigious 2021 A' Design Award Төмөр шагнал in Савлагааны дизайн Competition Category.


ТөмөрСавлагаа· 2021

Nuscents Калейдоскоп Уруулын Будаг

by En Ke and Yuancao Pan

Client: Shanghai Youfei Cosmetics Co., Ltd

A' Design Award Төмөр шагнал Winner in Савлагаа Category

10,823

Verified Award Winner

Verify Award Status for #115479

Colors

The Design

About Nuscents Калейдоскоп Уруулын Будаг

Энэхүү бүтээгдэхүүн нь нүүр будгийн бүтээгдэхүүний савлалтын бүтцийг шинэчлэх, хөгжүүлэхийн тулд хийсэн зоримог оролдлого юм! Нүүр будгийн бүтээгдэхүүний дизайн, хөгжүүлэлтэд шинэ санаа, чиглэл авчирч байна. Энэ бүтээгдэхүүн нь залуучуудын сонирхол, сэтгэл хөдлөлөөр харилцахад дуртай "Кроссовер дизайн" бүтээгдэхүүнд нийцэж байна. Энэ нь брэндийн соёл, бүтээгдэхүүний үйл ажиллагаа, байгаль орчны хамгаалалт, технологийн инновацийн хувьд гоо сайхны бүхэл бүтэн салбарын хөгжлийг дэмжих боломжтой. Энэхүү бүтээгдэхүүн нь Хятад, АНУ-д патент, түүнчлэн Хятад, АНУ-ын дизайны шагнал хүртсэн!

The Recognition

About the A' Design Award Төмөр шагнал

Nuscents Калейдоскоп Уруулын Будаг нь A' Design Award Төмөр шагналын ялагч бөгөөд сайн зохиогдсон бүтээлээс хүлээгддэг мэргэжлийн болон үйлдвэрлэлийн шаардлагыг хангасан сайн загварт олгодог нэр хүндтэй хүлээн зөвшөөрөлт юм. Төмөр ялагчид бүтээгчдийнхээ агуу ур чадвар, өндөр мэргэшил, мэргэжилтний ойлголт, бүтээлч чадавхийг харуулдаг. Nuscents Калейдоскоп Уруулын Будаг нь өндөр үнэлэгдсэн, биширсэн, хайрласан, практик, шинэлэг бүтээл байх болно гэж хүлээгддэг. Төмөр шагнал хүртсэн энэ загвар нь салбарын шилдэг туршлагыг нэгтгэж, мэдлэг, авьяастай холбогдсон чадварлаг техникийн шинж чанартай. Nuscents Калейдоскоп Уруулын Будаг нь нухацтай байдлаараа хүндлэгддэг бөгөөд амьдралын чанарыг сайжруулж, дэлхийг илүү сайхан газар болгоход туслахаар зохиогдсон.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Innovative application of cross-border packaging design, Design features: 1. Cultural innovation; 2.Functional innovation; 3.Environmental protection; 4. Technological innovation.

The moment the Kaleidoscope lipstick is opened, it is separated into two products, "The lipstick belongs to the mum, and the Kaleidoscope belongs to the kid!" This product is a gift between mum and kid, as well as a gift between friends, lovers and relatives! This is a product warm your heart!
Dimensions & Packaging
Outer packaging size (kaleidoscope): length 18cm, diameter 3.6cm;
Internal product size (lipstick): length 14cm, diameter 1.4cm.
Tags
Kaleidoscope, lipstick, dream, beauty, crossover design
Production Technology
The two products of lipstick and kaleidoscope are combined through innovative design and technology. The product structure stability problem, the collision problem between the glass material and the lipstick tube, and the heat preservation problem were solved.
Design Challenge
Difficulty 1: How to create and find an intermediate that can express the brand concept of "dream and beauty".
Difficulty 2: What kind of packaging can contain the common emotions of people under multiculturalism and resonate with most people?
Research
This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the "cross-border" product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product Environmental protection: not easily discarded packaging, greatly ease the waste generation, and has been put into the commodity market!
Inspiration
The inspiration comes from people is yearning for dreams and beauty.
The kaleidoscope represents everyone is longing for beauty and dreams in childhood, while lipstick is people is pursuit of beauty after they grow up. Organically blending beauty and dreams, a single product has more functions!
Project Duration
The project started in Shanghai in January 2019 and was completed in Shanghai in October 2019. It was listed on the Chinese market in December 2019.
Operation Flow
1. Using a kaleidoscope as the outer packaging of the long lipstick, the two products are combined.
2. Open the top cover of the kaleidoscope to take out the built-in long lipstick. (See Figure 2)
3. Take out the long lipstick, put back the top cap of the kaleidoscope, and the kaleidoscope can be used again.
Patents
innovative packaging method! Chinese patent number: ZL201930669113.4; USA patent number: US10,606,088 B1.
Copyright: KE, EN.
Design features: 1. Cultural innovation: multicultural resonance; 2. Functional innovation: giving a single beauty lipstick more possible functions. 3. Environmental protection: The packaging method that is not easy to discard greatly reduces the generation of garbage. 4. Technological innovation: technological innovation and development to realize the above-mentioned functions.
Team Members
Creative Design: EN KE
Executive Design: EN KE
Executive Design: YUANCAO PAN

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