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Club Hotel Avignon Visual Identity by Arome Agency

Club Hotel Avignon Visual Identity by Arome Agency is a highly esteemed winner of the very prestigious 2021 A' Design Award Хүрэл шагнал in График, зураглал ба визуал харилцааны дизайн Competition Category.


ХүрэлГрафик· 2021

Club Hotel Avignon Visual Identity

by Arome Agency

Client: Club Hotelier d'Avignon

A' Design Award Хүрэл шагнал Winner in График Category

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Verified Award Winner

Verify Award Status for #116908

Colors

The Design

About Club Hotel Avignon Visual Identity

Club Hotelier Avignon-ийн лого нь дэлхийд алдартай Авиньоны гүүрнээс санаа авсан. Лого нь клубын нэрийн эхний үсгийг энгийн бөгөөд боловсронгуй байдлаар харуулсан хүчтэй бэлгэдэлтэй холбоотой хэв маягаас бүрддэг. Ашигласан ногоон өнгө нь клубын экологи, байгалийн хэмжүүрийг төрүүлдэг.

The Recognition

About the A' Design Award Хүрэл шагнал

Club Hotel Avignon Visual Identity нь A' Design Award Хүрэл шагналын ялагч бөгөөд бүтээлч чанар, овсгоо, цэцэн ухаанаараа ялгарсан шилдэг загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Хүрэл ялагчид бол хангалттай ур чадвартай, гайхалтай бүтээлч ажил бөгөөд зохион бүтээгчдийн өргөн туршлага, төсөөлөл, самбаатай байдлыг баталдаг. Club Hotel Avignon Visual Identity нь өндөр үнэлэгдсэн, биширсэн, хайрласан зүйл, мэдэгдэхүйц мэргэжлийн, шинэлэг байх болно гэж хүлээгддэг. Хүрэл шагнал хүртсэн энэ загвар нь урлаг, шинжлэх ухаан, загвар, технологийн шилдэг туршлагыг шингээж, нарийн ширийнд анхаарал хандуулснаараа тод юм. Club Hotel Avignon Visual Identity хэрэгцээг гайхалтай хангаж, хүслийг хөндөж, сэтгэл хөдлөлийг байлдан дагуулж, сониуч занг татдаг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Arome worked on the visual identity of the Club Hotelier of Avignon by taking inspiration from the world famous Pont of Avignon. The agency Arome worked on the typography of the logo to associate it with the bridge and make it a unique and original graphic game. The use of the color green demonstrates the ecological implication of the club concerning its ecological impact.
Dimensions & Packaging
Letterhead : A4 vertical
Business cards : 85mm x 55 mm
Tags
avignon
Production Technology
The letterhead and business cards were printed on 100% recycled paper to take into account the ecological issues of our planet and the printing of documents.
Design Challenge
The creative challenge was to associate the symbolism of the bridge with the typography of the logo.
Research
The architecture of the bridge of Avignon is very special. The bridge is broken but it stays created an exceptional historical monument and symbolic of the city of the popes.
Inspiration
The inspiration comes from the unique architecture of the Pont of Avignon. Arome worked around this strong symbolism as a working point of the creation.
Project Duration
The project started in March 2020 in Avignon and finished in May 2020.
Operation Flow
The bridge of Avignon is known the world over. Working on such a strong symbol to represent the avignon hotels was a real challenge for the team.
Team Members
- Art Director : Delphine Goyon
- Director : Remi Vicente
Image Credits
All pictures : Arome

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