Wit Хувиргах боломжтой цүнх by Teresa Chan

Wit Хувиргах боломжтой цүнх by Teresa Chan is a highly esteemed winner of the very prestigious 2022 A' Design Award Төмөр шагнал in Загвар өмсгөл ба аялалын дагалдах хэрэгслийн дизайн Competition Category.

ТөмөрДагалдах хэрэгсэл· 2022

Wit Хувиргах боломжтой цүнх

by Teresa Chan

Client: Kalón

A' Design Award Төмөр шагнал Winner in Дагалдах хэрэгсэл Category

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Colors

The Design

About Wit Хувиргах боломжтой цүнх

Wit бол өдөр тутмын хэрэглээнд зориулан бүтээгдсэн хувиргах боломжтой цүнх юм. Wit-ийг тав өөр аргаар зөөвөрлөж болно: гар цүнх, мөрөн дээгүүр зүүх цүнх, биеийн хөндлөн зүүх цүнх, нуруун цүнх, мөн дээд бариултай цүнх хэлбэрээр. Уян хатан бөгөөд нугалж, дэлгэж болдог бүтэц нь дөрвөн өөр дүрс төрхтэй болдог: нугалсан, хатуу хэлбэртэй, чөлөөтэй унжсан, дэлгэсэн өргөтгөсөн байдал. Тохируулах боломжтой, салгаж болдог хоёр бариул нь зөөвөрлөх горим бүрийг дэмждэг. Дотор нь өдөр тутмын хэрэглээний цүнхэн оруулга болон зөөврийн компьютерын уут гэсэн хоёр модуль нэмэлт хэсэг байдаг бөгөөд эдгээрийг цүнхний дотор эсвэл тусад нь ашиглаж болно. Цүнхийг хөнгөн, бат бөх, ус нэвтрүүлдэггүй ургамлын гаралтай арьсны орлуулагч болох кактусын арьсаар хийсэн.

The Recognition

About the A' Design Award Төмөр шагнал

Wit Хувиргах боломжтой цүнх нь A' Design Award Төмөр шагналын ялагч бөгөөд сайн зохиогдсон бүтээлээс хүлээгддэг мэргэжлийн болон үйлдвэрлэлийн шаардлагыг хангасан сайн загварт олгодог нэр хүндтэй хүлээн зөвшөөрөлт юм. Төмөр ялагчид бүтээгчдийнхээ агуу ур чадвар, өндөр мэргэшил, мэргэжилтний ойлголт, бүтээлч чадавхийг харуулдаг. Wit Хувиргах боломжтой цүнх нь өндөр үнэлэгдсэн, биширсэн, хайрласан, практик, шинэлэг бүтээл байх болно гэж хүлээгддэг. Төмөр шагнал хүртсэн энэ загвар нь салбарын шилдэг туршлагыг нэгтгэж, мэдлэг, авьяастай холбогдсон чадварлаг техникийн шинж чанартай. Wit Хувиргах боломжтой цүнх нь нухацтай байдлаараа хүндлэгддэг бөгөөд амьдралын чанарыг сайжруулж, дэлхийг илүү сайхан газар болгоход туслахаар зохиогдсон.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The five-way WIT Bag is a multifunctional masterpiece to empower modern lifestyles by blending style, functionality, and sustainability. Designed to adapt and transform, it can be carried as a handbag, shoulder bag, crossbody, backpack, and top-handle. Its fluid and supple structure easily folds and unfolds for four iconic silhouettes: folded, structured, slouchy, and expanded. Featuring two customized modular add-ons: The Everyday bag insert and Laptop Sleeve are designed to pair perfectly or stunningly standalone. Crafted in Cactus leather, an innovative plant-based leather alternative.
Dimensions & Packaging: Width 370mm x Depth 115mm x Height 290mm. Weight: 900gr (only the WIT Bag. Up to 12 dedicated compartments for keys, bottles, laptop, etc.
Tags: Modular bag, convertible bag, vegan bag, fashion design, female-founded
Production Technology: The fluid structure is achieved by manipulating the materials. The side frame is reinforced to maintain the shape. The main bag is constructed to drape and fold, creating a natural curvature. The material, Desserto Cactus leather, is a lightweight, durable, and water-resistant vegan leather alternative. Bag inserts fabrics are waterproof and lightweight.
Design Challenge: One of the biggest challenges is to overcome the transformative concept. The bag must be flexible, user-friendly, but durable in each independent form. We have tested multiple prototypes to achieve the ideal construction and outcome. The second challenge is working with innovative vegan materials. We have experimented with several plant-based options to ensure durability and performance before deciding on cactus leather. The material is only available in Mexico, and we have to navigate suitable partners with adequate expertise in working with such material.
Research: We carried out in-depth market research to study and evaluate existing convertible handbags for women. We sent questionnaires to target audiences to study their current interaction with everyday bags, existing pain points, and possible solutions. With global events and changes to our lifestyles, users emphasize versatility and practicality in their everyday bags. We found out that plant-based leather alternatives are on the rise, and most of them are intrigued with such material.
Inspiration: Inspired by Women In Tech and created by a Forbes Under 30 female founder, the WIT Bag blends design, functionality, & sustainability. Being an entrepreneur who is constantly in motion, I found myself struggling with heavy & bulky bags. Technology is constantly transforming our lives, but we are still compromising on style and function for our handbags. We aim to reimagine everyday bags to realise the best of both worlds, ethics & aesthetics, luxury & style. With remote working on the rise, the need for an alternative to a regular work bag became even greater. We strive to design a bag as multifaceted as our modern lifestyles.
Project Duration: The project started in August 2021 in New York and Hong Kong. The product launched in February 2022.
Operation Flow: The bag is transformed by manipulating the shape and arranging the straps. The bag is structured when the bag insert is placed inside. The bag naturally slouches when the bag insert is removed, it can also be folded into a triangular top-handle bag. To carry as a backpack, the bag flaps can be expanded and secured by a zipper, and straps can be attached. The bag contains two adjustable and detachable straps for transforming different ways to carry.
Patents: Patented. Patent filing number: 2219274.6M001. 2219274.6M002. 2219274.6M003. 2022. HONG KONG.
Team Members: Designer: Teresa Chan
Image Credits: Photographer Media Studio Hong Kong Limited
Model Yana Basalaeva