About Puer Инфографик Постер by Evan Chen is a highly esteemed winner of the very prestigious 2026 A' Design Award Төмөр шагнал in График, зураглал ба визуал харилцааны дизайн Competition Category.
ТөмөрГрафик· 2026
About Puer Инфографик Постер
by Evan Chen
A' Design Award Төмөр шагнал Winner in График Category
Verified Award Winner
Verify Award Status for #140737The Design
About About Puer Инфографик Постер
About Puer нь Хятадын Юньнань мужаас гаралтай Пу'эр цайны тухай инфографик постеруудын цуврал юм. Постер тус бүр нь 500 x 700 миллиметр хэмжээтэй. Уг цуврал нь Пу'эр цайны модны төрөл зүйл, экологийн онцлог, биологийн олон янз байдал болон гарал үүслийн бүс нутгуудыг танилцуулдаг. Пу'эр цайны үйлчилгээг биологи, химийн үүднээс тайлбарласан. Текст, график, диаграм болон зураг чимэглэлүүд нь нарийн төвөгтэй мэдээллийг ойлгомжтой бүтэц болгон хялбарчилдаг. Гол зорилго нь олон нийтэд цайны үндсийг таниулж, Хятадын цайны соёлыг өргөн хүрээнд түгээхэд оршино.
The Recognition
About the A' Design Award Төмөр шагнал
About Puer Инфографик Постер нь A' Design Award Төмөр шагналын ялагч бөгөөд сайн зохиогдсон бүтээлээс хүлээгддэг мэргэжлийн болон үйлдвэрлэлийн шаардлагыг хангасан сайн загварт олгодог нэр хүндтэй хүлээн зөвшөөрөлт юм. Төмөр ялагчид бүтээгчдийнхээ агуу ур чадвар, өндөр мэргэшил, мэргэжилтний ойлголт, бүтээлч чадавхийг харуулдаг. About Puer Инфографик Постер нь өндөр үнэлэгдсэн, биширсэн, хайрласан, практик, шинэлэг бүтээл байх болно гэж хүлээгддэг. Төмөр шагнал хүртсэн энэ загвар нь салбарын шилдэг туршлагыг нэгтгэж, мэдлэг, авьяастай холбогдсон чадварлаг техникийн шинж чанартай. About Puer Инфографик Постер нь нухацтай байдлаараа хүндлэгддэг бөгөөд амьдралын чанарыг сайжруулж, дэлхийг илүү сайхан газар болгоход туслахаар зохиогдсон.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- China is the birthplace of the tea tree and was the first country to discover and utilize tea. Yunnan is the birthplace of the tea tree in the world, and most of the roots of all kinds of tea in the country and even in the world are in the Pu'er tea producing area in Yunnan. The information data of Pu'er tea is organized scientifically and disseminated effectively, so that the audience can read clearly and conveniently and get the content they want to know concisely and efficiently.
- Dimensions & Packaging
- Poster: 500mm*700mm
- Tags
- Infographic,logo,packaging,illustrations,graphics,aggs,
- Production Technology
- The design results of this paper enrich the design field of "Pu-erh tea" as the theme, together with tea products, tea brands, tea utensils and tea packaging, as a part of Chinese tea culture for cultural export to the world.
- Design Challenge
- Combing and screening information data and related knowledge of Pu-erh tea, forming a more complete information structure, simplifying complex information, and completing the study of information visualization design of Pu-erh tea with visual expressions such as text, graphics, charts and illustrations.
- Research
- The main objective of information design is to "transmit information with performance", which is a different development direction from the graphic design that advocates "fine artistic expression". We will sort out and filter the information data and related knowledge of Pu'er tea, form a more complete information structure, simplify the complex information, and complete the information visualization design research of Pu'er tea with visual expressions such as text, graphics, diagrams and illustrations.
- Inspiration
- The visualization design is based on the species of Pu'er tea tree, ecological characteristics, biodiversity and distribution of origin, while the evaluation is made from a professional perspective, and the functions and efficacy of Pu'er tea are explained from a biological and chemical perspective, and finally the political environment, economic exchanges, cultural activities and social life of ancient and modern times are formed into a more complete information visualization design content.
- Project Duration
- between 2019 and 2022, and fieldwork in Yunnan, with design drawings completed in Suzhou.
- Operation Flow
- To provide the public with an efficient and convenient way to learn the basics of tea and tea culture, to awaken people to the importance of learning, inheriting and promoting Chinese tea culture, and to enrich the forms of design based on the theme of "tea", together with tea products, tea brands, tea utensils and tea packaging, as part of Chinese tea culture, to export to the world.
- Team Members
- Evan Chen
Min Fang
Fan Zhang - Image Credits
- Evan Chen
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