We Belong Here Корпорацийн Таних Тэмдэг by Jiyun Kim

We Belong Here Корпорацийн Таних Тэмдэг by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 A' Design Award Мөнгөн шагнал in График, зураглал ба визуал харилцааны дизайн Competition Category.

МөнгөнГрафик· 2023

We Belong Here Корпорацийн Таних Тэмдэг

by Jiyun Kim

A' Design Award Мөнгөн шагнал Winner in График Category

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Colors

The Design

About We Belong Here Корпорацийн Таних Тэмдэг

Бид энд харьяалагддаг нь соёл хоорондын хамтын ажиллагааг дэмжсэн Otis Design Week-д зориулсан интерактив үзэсгэлэнгийн брендийн үзэл баримтлал юм. Оюутнууд өөрсдийн хувийн онцлогийг илэрхийлж, харилцаа холбоог хөгжүүлж, хэл, соёлын саад бэрхшээлийг даван туулах нийгэмлэгийг бий болгож чадна. Энэхүү хэрэгсэл нь хүртээмжтэй байдал, тэгш байдлыг дэмжиж, аливаа боловсролын хөтөлбөрт үнэ цэнэтэй нэмэлт болж өгдөг.

The Recognition

About the A' Design Award Мөнгөн шагнал

We Belong Here Корпорацийн Таних Тэмдэг нь A' Design Award Мөнгөн шагналын ялагч бөгөөд дээд зэргийн, гайхамшигтай, сэтгэл хөдөлгөм загварт олгодог онцгой нэр хүндтэй хүлээн зөвшөөрөлт юм. Мөнгөн ялагчид бол маш гялалзсан, маш бүтээлч ажил бөгөөд зохион бүтээгчдийн гарамгай мэдлэг, авьяас, нарийн мэдрэмжийг харуулдаг. We Belong Here Корпорацийн Таних Тэмдэг нь гайхалтай, үлгэр жишээ, маш мэргэжлийн, гүнзгий шинэлэг бүтээл болно гэж хүлээгддэг. Мөнгөн шагнал хүртсэн энэ загвар бол урлаг, шинжлэх ухаан, загвар, технологийн хил хязгаарыг тэлэхэд хувь нэмэр оруулдаг анхаарал татахуйц, биширсэн шинэ бүтээл юм. We Belong Here Корпорацийн Таних Тэмдэг бол олон хүний атаархал татдаг бүтээл бөгөөд хүслийг сэргээж, эерэг мэдрэмж авчирч, гайхшрал, биширлийг төрүүлдэг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Understanding diverse cultures and perspectives is key to promoting equality and fostering a better world for all. We Belong Here is an ice-breaking tool for use in educational programs to promote cross-cultural understanding, communication, and collaboration. It allows students to create their own tops expressing their identity and engage in friendly communication. The kit fosters the benefits of play as a tool for transcending language and cultural barriers, promoting equality in our global community.
Dimensions & Packaging: Top-making kit : 11inch x 17inch
Poster : 24inch x 36inch
Tags: Branding, Education, Inclusive, Identity, Diversity
Design Challenge: Designing a symbol that is free from cultural bias and prejudices can be a challenging task. To achieve objectivity, it is essential to create a design that does not generate any cultural conflicts or convey any particular cultural meaning. One effective strategy is to use a neutral color scheme that is universally recognized and accepted, such as the Olympic color scheme.
Inspiration: Across many different cultures, spinning tops have been developed as a form of entertainment and leisure activity. The act of spinning a top can be a unifying experience that transcends language and cultural barriers, bringing people together in a fun and engaging way.To this end, I have developed a top-making kit that can be used as a tool in educational programs, particularly as an ice-breaking activity at the start of a semester. The kit enables students to create their own tops and engage in friendly competition with their classmates.
Project Duration: The project commenced on August 22nd, 2021, at Otis College of Art and Design and concluded on August 29th, 2021. The project was showcased during Otis Design Week on August 29th, 2021.
Operation Flow: The project was a part of Otis Design Week before the semester began. Students created their own tops with a provided kit and used them for a group activity to connect creatively with their peers. Posters featuring the tops' movement formed the letters "We," effectively capturing the playful and collaborative nature of the project while conveying a message of unity. The project fostered collaboration and connectedness within the Otis College of Art and Design community, setting a positive tone for the academic year.

Read the Press Release