Skip to content
Daity Galaxy Зайрмагийн Савлагаа by Mohsen Koofiani

Daity Galaxy Зайрмагийн Савлагаа by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Хүрэл шагнал in Савлагааны дизайн Competition Category.


ХүрэлСавлагаа· 2024

Daity Galaxy Зайрмагийн Савлагаа

by Mohsen Koofiani

Client: Daity Galaxy

A' Design Award Хүрэл шагнал Winner in Савлагаа Category

Colors

The Design

About Daity Galaxy Зайрмагийн Савлагаа

Зайрмагийн савлагааны дизайн нь үзэгчдийг төсөөлөл, гайхамшгаар дүүрэн уран санаат ертөнц рүү урьдаг. Хүүхдийн эрх чөлөөт сэтгэлээс санаа авсан энэхүү дизайн нь бүх насны үзэгчдэд дурсамж, дулаан мэдрэмж, баяр баясгаланг төрүүлдэг. Өнгөлөг өнгө, тоглоомсог дүрслэлүүд нь дотоод хүүхэд чинь сэрээх өвөрмөц түүхүүдийг өгүүлдэг. Нарийн ширийн бүх зүйл сониуч занг өдөөхийн тулд анхааралтай бүтээгдсэн бөгөөд усан будгийн арга барил хэрэглэсэн нь ерөнхий дизайнд зөөлөн байдал, сэтгэл хөдлөл болон урлагийн гүнзгий агуулгыг нэмж өгдөг.

The Recognition

About the A' Design Award Хүрэл шагнал

Daity Galaxy Зайрмагийн Савлагаа нь A' Design Award Хүрэл шагналын ялагч бөгөөд бүтээлч чанар, овсгоо, цэцэн ухаанаараа ялгарсан шилдэг загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Хүрэл ялагчид бол хангалттай ур чадвартай, гайхалтай бүтээлч ажил бөгөөд зохион бүтээгчдийн өргөн туршлага, төсөөлөл, самбаатай байдлыг баталдаг. Daity Galaxy Зайрмагийн Савлагаа нь өндөр үнэлэгдсэн, биширсэн, хайрласан зүйл, мэдэгдэхүйц мэргэжлийн, шинэлэг байх болно гэж хүлээгддэг. Хүрэл шагнал хүртсэн энэ загвар нь урлаг, шинжлэх ухаан, загвар, технологийн шилдэг туршлагыг шингээж, нарийн ширийнд анхаарал хандуулснаараа тод юм. Daity Galaxy Зайрмагийн Савлагаа хэрэгцээг гайхалтай хангаж, хүслийг хөндөж, сэтгэл хөдлөлийг байлдан дагуулж, сониуч занг татдаг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In this ice cream packaging design, you enter a different children's world. It may seem that this idea is only for children, but this fantasy design style will take you to the fantasy world of children. Happy colors and different illustrations each tell you a story that makes you enter your childhood in an imaginative way. The design has many details that make the viewer more interested and curious.
Dimensions & Packaging
Capacity: 600 ml ice cream,
Tags
Ice Cream, Ice cream Package, Colorful, Package Design, Children, Imagination, Illustration
Production Technology
The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision. IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge
The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research
Type of research: field and spot research, research goals: knowing children's emotions and understanding color in them, collecting data and research tools: using multiple characters for each design, and children's freedom in choosing colors. Participants: children between 7 and 12 years old. Research Impact: The viewer's desire to see the final design and the effective outcome of the design
Inspiration
This design is inspired by children's fantasy worlds. In the pictures, each child imagines himself in a special fantasy world according to each flavor of ice cream. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration
This project started in March 2023 and continues until now in Shiraz, Iran
Operation Flow
The nature of ice cream always has a sense of happiness and dream for both children and adults. Therefore, showing and depicting a world with happy and carefree colors used in packaging along with cartoon characters and a fantasy-dream atmosphere can be very effective. Special imagery and attractive color are the key tools of this packaging for better interaction and impact.
Patents
Idea & Package Design: Mohsen Koofiani
Image Credits
All of the images: Illustrator / Creator: Mohsen Koofiani

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate