ldeafonts Qingyili Үсгийн загвар by Shanghai Yichuang Information Technology

ldeafonts Qingyili Үсгийн загвар by Shanghai Yichuang Information Technology is a highly esteemed winner of the very prestigious 2026 A' Design Award Хүрэл шагнал in График, зураглал ба визуал харилцааны дизайн Competition Category.

ХүрэлГрафик· 2026

ldeafonts Qingyili Үсгийн загвар

by Shanghai Yichuang Information Technology

Client: Shanghai Yichuang Information Technology Co., Ltd.

A' Design Award Хүрэл шагнал Winner in График Category

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Colors

The Design

About ldeafonts Qingyili Үсгийн загвар

Цинъили нь Хань улсын албан бичгийн хэв болон Умард гүрнүүдийн хөшөөний бичээсийн хурц өнцөгт бийрийн зурлагад тулгуурласан хятад үсгийн загвар юм. Энэхүү үсгийн загвар нь уламжлалт уран бичлэгийн торгон хорхойн толгой, зэрлэг галууны сүүл хэлбэрт зурлагыг хадгалсан. Тэмдэгтийн хэлбэр нь босоо, бат бөх бөгөөд дотоод орон зай нь бага зэрэг өргөссөн, зурлагын зузаан нь жигд байдал нь ойлгомжтой уншихад тус болдог. Хэд хэдэн жинтэй тул энэхүү үсгийн бүл нь хэвлэмэл болон дижитал орчинд гарчиг болон үндсэн текстэд аль алинд нь тохирно. Зорилго нь уран бичлэгийн онцлог шинжийг орчин үеийн хэвлэлийн үсгийн үүрэгтэй хослуулахад оршино.

The Recognition

About the A' Design Award Хүрэл шагнал

ldeafonts Qingyili Үсгийн загвар нь A' Design Award Хүрэл шагналын ялагч бөгөөд бүтээлч чанар, овсгоо, цэцэн ухаанаараа ялгарсан шилдэг загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Хүрэл ялагчид бол хангалттай ур чадвартай, гайхалтай бүтээлч ажил бөгөөд зохион бүтээгчдийн өргөн туршлага, төсөөлөл, самбаатай байдлыг баталдаг. ldeafonts Qingyili Үсгийн загвар нь өндөр үнэлэгдсэн, биширсэн, хайрласан зүйл, мэдэгдэхүйц мэргэжлийн, шинэлэг байх болно гэж хүлээгддэг. Хүрэл шагнал хүртсэн энэ загвар нь урлаг, шинжлэх ухаан, загвар, технологийн шилдэг туршлагыг шингээж, нарийн ширийнд анхаарал хандуулснаараа тод юм. ldeafonts Qingyili Үсгийн загвар хэрэгцээг гайхалтай хангаж, хүслийг хөндөж, сэтгэл хөдлөлийг байлдан дагуулж, сониуч занг татдаг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The font is an innovative script that blends the aesthetic elegance of traditional Chinese calligraphy with the clarity and functionality of modern design language. Drawing on the structure of the official script prevalent during the Han Dynasty and the angular brushstrokes found in tablet inscriptions of the Northern Dynasties, the font preserves the charm of traditional Chinese calligraphy while enhancing its versatility for contemporary use, balancing artistic flair and practical readability.
Dimensions & Packaging: Unlimited size
Tags: Font Design, Traditional Chinese Calligraphic Aesthetics, Neoclassical Style, Official Script Stone Inscriptions, Modernized Design
Production Technology: Through extensive research of official script stone inscriptions of the Han Dynasty and the tablet inscriptions of the Northern Dynasties, the design team discovered character structures that align with modern typographic needs. Using digital technologies to analyze, extract, and refine the structure, they ultimately developed this innovative font.
Design Challenge: Most official script fonts on the market face two main issues: some overly emphasize traditional brushwork at the cost of functionality, while others sacrifice the script’s charm for functionality. The font tackles that challenge by drawing on the structure of the official script and angular brushstrokes, thus preserving the charm of traditional Chinese calligraphy while enhancing its versatility for contemporary use, striking a visual balance between artistic flair and practical readability.
Research: As a key script in the evolution of Chinese characters, official script features silkworm-head and wild-goose-tail strokes, expanded inner spaces, and upright forms, becoming a classic style of Chinese calligraphy. Drawing on the official script and modernized angular brushstrokes, it inherits the cultural essence of traditional Chinese calligraphy and meets the functional needs of modern graphic design and personal daily use, driving the diversified development of Chinese creative fonts.
Inspiration: Inspired by the traditional stone inscription style from the late official script period, it retains iconic features like the silkworm-head and wild-goose-tail stroke forms and the alternation of curves and straight lines, with starting strokes rounded and full like silkworms and ending strokes stretching out gracefully like geese. Incorporating modern font and angular brushstrokes, it ensures clean transitions and elegant movement, blending traditional charm with modern touch.
Project Duration: Development of the font began in January 2023, with the first weight officially released in June. By March 2024, the complete font family—comprising eight distinct weights—was fully launched.
Operation Flow: Structurally, the font features slightly expanded inner spaces and solid, upright character forms. Uniform stroke thickness contributes to a neoclassical style, while maintaining excellent legibility. Available in seven weights, it is suitable for a wide range of layout needs, from headlines to body text, and from print to digital media.
Team Members: Xinya Lu, Hellofont