A Moment of Joy Архины Сав Баглаа Боодол by Weijun Xu is a highly esteemed winner of the very prestigious 2026 A' Design Award Хүрэл шагнал in Савлагааны дизайн Competition Category.
ХүрэлСавлагаа· 2026
A Moment of Joy Архины Сав Баглаа Боодол
by Weijun Xu
Client: Weijun Xu
A' Design Award Хүрэл шагнал Winner in Савлагаа Category
Verified Award Winner
Verify Award Status for #175695The Design
About A Moment of Joy Архины Сав Баглаа Боодол
A Moment of Joy бол тэсвэр хатуужил, нарийн гоо сайхны бэлгэдэл болсон гүйлсний цэцгээс санаа авсан архины сав баглаа боодлын дизайн юм. Лонх нь тунгалаг шилээр хийгдсэн бөгөөд өндөр температурт нэг цул хэвлэх технологиор бүтээгдэж, гөлгөр, тасралтгүй муруй гадаргууг бий болгосон. Таг нь мөн ижил материалаар хийгдсэн бөгөөд лонхны хэлбэрийг үргэлжлүүлсэн гүйлсний цэцгийн хэлбэртэй. Тунгалаг их бие нь доторх шингэнийг харуулж, гэрэл сүүдрийг хугалан тусгана. Гаднах хайрцаг нь нарийн товгор хээ бүхий байгальд ээлтэй цаасаар хийгдсэн. Минималист хэлбэр нь дорнын дүрслэлийг орчин үеийн дизайнтай хослуулжээ.
The Recognition
About the A' Design Award Хүрэл шагнал
A Moment of Joy Архины Сав Баглаа Боодол нь A' Design Award Хүрэл шагналын ялагч бөгөөд бүтээлч чанар, овсгоо, цэцэн ухаанаараа ялгарсан шилдэг загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Хүрэл ялагчид бол хангалттай ур чадвартай, гайхалтай бүтээлч ажил бөгөөд зохион бүтээгчдийн өргөн туршлага, төсөөлөл, самбаатай байдлыг баталдаг. A Moment of Joy Архины Сав Баглаа Боодол нь өндөр үнэлэгдсэн, биширсэн, хайрласан зүйл, мэдэгдэхүйц мэргэжлийн, шинэлэг байх болно гэж хүлээгддэг. Хүрэл шагнал хүртсэн энэ загвар нь урлаг, шинжлэх ухаан, загвар, технологийн шилдэг туршлагыг шингээж, нарийн ширийнд анхаарал хандуулснаараа тод юм. A Moment of Joy Архины Сав Баглаа Боодол хэрэгцээг гайхалтай хангаж, хүслийг хөндөж, сэтгэл хөдлөлийг байлдан дагуулж, сониуч занг татдаг.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Centered on the principle of "Less is More", this design blends the form of the plum blossom with transparent materials to create a light and dynamic visual language. The seamlessly integrated bottle cap and body combine Eastern imagery with modern minimalist styles, offering a fresh aesthetic expression of liquor packaging. The overall design is fresh and elegant, catering to young consumers' pursuit of relaxation and ritual in drinking moments.
- Dimensions & Packaging
- Bottle Dimensions: Height 206mm (Max. Diameter: 77mm)
Packaging Dimensions: Height 253mm * Length 106mm * Width 106mm - Tags
- Minimalist aesthetics, plum blossom, transparent bottle, flowing light and shadow, one-piece molding, Eastern imagery
- Production Technology
- The bottle is formed using transparent glass through a high-temperature one-piece molding process, ensuring smooth and continuous curved surfaces. The cap, made from the same material, features a plum blossom shape that extends the bottle form. The outer box applies eco-friendly paper with a subtle embossing technique, enhancing tactile depth while minimizing redundant decoration elements.
- Design Challenge
- The challenge is how to convey the form and essence of the plum blossom while preserving the imagery of negative space central to Eastern aesthetics through a minimalist bottle. Eliminating refined carvings and symbolic motifs, the bottle uses subtle curvatures and the interplay of light and shadow to form an elegant, dynamic plum blossom-featured shape. This approach ultimately achieved the goal of "simple form, rich meaning," striking a balance between visual expression and cultural depth.
- Research
- This project focuses on the integration of Eastern culture and modern aesthetics, aiming to explore visual expressions for liquor packaging in aspects of youthfulness and emotional resonance. The design responds to contemporary consumers' demand for simplicity, restraint, and emotional connection through the synergy of form, material, and interplay of light and shadow.
- Inspiration
- Inspired by the plum blossom, a symbol of resilience and subtlety, the design conveys the idea that drinking is like savoring one's own life. It embodies that one will experience ups and downs of life and gain reconciliation eventually, culminating in a blossoming after truly knowing oneself. Clean lines outline the flower, while the transparent bottle reveals the graceful movement of the liquid within. This design evokes a softer, more intimate emotional resonance.
- Project Duration
- The project finished in December 2024 in Guiyang.
- Operation Flow
- The transparent bottle allows the liquor to flow like a scene within its undulating contours, refracting subtle play of light and shadow as the lighting changes. As drinkers raise the cup, they slow down and immerse themselves in the liquid, the form, and their own emotions — creating a highly ritualistic and meaningful interaction experience.
- Team Members
- Weijun Xu
- Image Credits
- Weijun Xu
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