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Kailani Магнийн Сав Баглаа Боодол by Arome Agency

Kailani Магнийн Сав Баглаа Боодол by Arome Agency is a highly esteemed winner of the very prestigious 2020 A' Design Award Мөнгөн шагнал in Савлагааны дизайн Competition Category.


МөнгөнСавлагаа· 2020

Kailani Магнийн Сав Баглаа Боодол

by Arome Agency

Client: Arome

A' Design Award Мөнгөн шагнал Winner in Савлагаа Category

61,895

Verified Award Winner

Verify Award Status for #76945

Colors

The Design

About Kailani Магнийн Сав Баглаа Боодол

Arome Agency-ийн Kailani сав баглаа боодлын график шинж чанар, уран сайхны шугам дээрх бүтээлүүд нь хамгийн бага бөгөөд цэвэр дизайн дээр суурилсан болно. Энэхүү минимализм нь зөвхөн нэг орц агуулсан магни агуулсан бүтээгдэхүүнтэй нийцдэг. Сонгосон хэв загвар нь хүчтэй, шургуу байна. Энэ нь ашигт малтмалын магнийн болон бүтээгдэхүүний бат бөх чанарыг хоёуланг нь тодорхойлдог бөгөөд энэ нь хэрэглэгчдэд эрч хүч, эрч хүчийг сэргээдэг.

The Recognition

About the A' Design Award Мөнгөн шагнал

Kailani Магнийн Сав Баглаа Боодол нь A' Design Award Мөнгөн шагналын ялагч бөгөөд дээд зэргийн, гайхамшигтай, сэтгэл хөдөлгөм загварт олгодог онцгой нэр хүндтэй хүлээн зөвшөөрөлт юм. Мөнгөн ялагчид бол маш гялалзсан, маш бүтээлч ажил бөгөөд зохион бүтээгчдийн гарамгай мэдлэг, авьяас, нарийн мэдрэмжийг харуулдаг. Kailani Магнийн Сав Баглаа Боодол нь гайхалтай, үлгэр жишээ, маш мэргэжлийн, гүнзгий шинэлэг бүтээл болно гэж хүлээгддэг. Мөнгөн шагнал хүртсэн энэ загвар бол урлаг, шинжлэх ухаан, загвар, технологийн хил хязгаарыг тэлэхэд хувь нэмэр оруулдаг анхаарал татахуйц, биширсэн шинэ бүтээл юм. Kailani Магнийн Сав Баглаа Боодол бол олон хүний атаархал татдаг бүтээл бөгөөд хүслийг сэргээж, эерэг мэдрэмж авчирч, гайхшрал, биширлийг төрүүлдэг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Kailani was created to offer you a 100% natural magnesium supplementation method that is easily absorbed through the skin. Transdermal application is the safest and most effective way to raise bodies magnesium level. Kailani takes pride in the quality and effectiveness of its products.

Presented in environmentally friendly packaging, the Kailani product range is suitable for the whole family and has been designed to promote health and well-being.
Dimensions & Packaging
Magnesium oil and gel : 100 ml
Size of the labels : 3,5 x 8 cm

Magnesium flakes : 500g
Size of the labels : 7 x 11,5 cm
Tags
Minimal, Health, Sport, Modern, Natural
Production Technology
Arome Agency has created waterproof and oilproof labels for a better and easier use of the product. Arome wanted usefull packagings that can be both used at home and in traveling. Arome needed small and resistant packagings that fits every style of use.
Design Challenge
The challenge for the creation of this packaging is that this product is new market. So we needed to work on a design that is in tune with our times, and our values : sobriety, efficiency...
But on another side, customers that are looking for that kind of product known what they wanted. So we needed to be right on the promise of the product and create a packaging who will meet all the customer's expectations.
Research
The labels are composed of the identity of Kailani, created by us, and the name of the product.
We have combines the modernity, the sobriety and a reminder of the sea, where does this magnesium comme from, with the wave.
The new consumer trends is centered on the search of well being, staying healthy and used the most natural products you can.
The use of the wave on our label is also really important cause the sea is a symbol of well being and peace. It reminds the consumer that the product is natural and good for him and is body.
Inspiration
Inspired by minimal packaging like health and sport's one. Arome Agency tried to create modern identity and packaging, attractive to young people who tried to live a healthy life.
Project Duration
The project started on november 2018 in Avignon. And it ended on april 2019 in Avignon too. it takes us 5 months to create the identity, the packagings and also a website shop for Kailani products.
Operation Flow
Arome has created a modern packaging that is really attractive and in the mood of our time. The packaging needs to be reassuring and understandable really easily cause it targets consummers that are looking for a healthy and athletic life.
The use of the products is very easy and quick.
Team Members
Delphine Goyon
Catherine Alamy
Rémi Vicente

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