Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн by Jaehun Kim

Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award Мөнгөн шагнал in График, зураглал ба визуал харилцааны дизайн Competition Category.

МөнгөнГрафик· 2020

Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн

by Jaehun Kim

Client: Visang

A' Design Award Мөнгөн шагнал Winner in График Category

50,977

Verified Award Winner

Verify Award Status for #99710

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн

Book Text: Солонгосын түүхийг үзэх нь гэдэг нь гурван түүхийн сурах бичгийн хавтасны дизайны цуврал юм. Хавтаснууд нь дунд болон ахлах ангийн сурагчдад зориулан бүтээгдсэн. Төвд байрлах энгийн ромб хэлбэрийн график болон үсгийн зохиомжаар хичээлийн нэрийг харуулж, цувралын дүр төрхийг тогтвортой байлгасан. Дунд ангийн хоёр ном ижил бүтэцтэй. Ахлах ангийн хавтас нь орчин үеийн сурагчийг нэг орон зайд өөр өөр эрин үетэй холбогдож буйг харуулдаг. Наалт болон эпокси нь дэвсгэр өнгөтэй нийцэж, зураас тэсвэрлэх бүрхүүл нь ашиглалтын явцад элэгдлийг хязгаарладаг.

The Recognition

About the A' Design Award Мөнгөн шагнал

Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн нь A' Design Award Мөнгөн шагналын ялагч бөгөөд дээд зэргийн, гайхамшигтай, сэтгэл хөдөлгөм загварт олгодог онцгой нэр хүндтэй хүлээн зөвшөөрөлт юм. Мөнгөн ялагчид бол маш гялалзсан, маш бүтээлч ажил бөгөөд зохион бүтээгчдийн гарамгай мэдлэг, авьяас, нарийн мэдрэмжийг харуулдаг. Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн нь гайхалтай, үлгэр жишээ, маш мэргэжлийн, гүнзгий шинэлэг бүтээл болно гэж хүлээгддэг. Мөнгөн шагнал хүртсэн энэ загвар бол урлаг, шинжлэх ухаан, загвар, технологийн хил хязгаарыг тэлэхэд хувь нэмэр оруулдаг анхаарал татахуйц, биширсэн шинэ бүтээл юм. Viewing Korean History Primary Function: Сурах бичгийн хавтасны дизайн бол олон хүний атаархал татдаг бүтээл бөгөөд хүслийг сэргээж, эерэг мэдрэмж авчирч, гайхшрал, биширлийг төрүүлдэг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging: Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags: History textbook, student, Book cover, textbook
Production Technology: Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge: Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research: As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration: Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration: This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow: The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members: Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits: VISANG