Qin Siri Poster by Kaidi Mao is a highly esteemed winner of the very prestigious 2021 A' Design Award Gangsa in Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual Competition Category.
GangsaGrafik· 2021
Qin Siri Poster
by Kaidi Mao
Client: Kaidi Mao
A' Design Award Gangsa Winner in Grafik Category
Verified Award Winner
Verify Award Status for #124488The Design
About Qin Siri Poster
Qin ialah siri poster yang mentafsir semula tradisi lukisan lanskap China melalui media digital. Nama Qin berasal daripada perkataan Cina yang bermaksud meresap atau menyerap masuk, dan aksara tulisannya menggabungkan simbol untuk air dan hati. Imej-imej bermula sebagai fotografi dan kemudiannya dibangunkan dengan alat digital seperti Photoshop, Cinema 4D dan Procreate. Siri ini dihasilkan dalam dua saiz dan boleh dipamerkan dalam bentuk cetakan atau di skrin, di galeri atau di rumah. Hasratnya adalah untuk menyatakan pandangan Tao terhadap alam semula jadi kepada khalayak antarabangsa.
The Recognition
About the A' Design Award Gangsa
Qin Siri Poster ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Qin Siri Poster diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Qin Siri Poster memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Kaidi Mao's examination of the aesthetic and intellectual tradition of Chinese landscape painting has enabled him to understand the connection between classical Chinese painters and their natural environments. To explore such painting's relationship to nature in a contemporary context, Mao has used today's technology to produce digital images inspired by the traditions of China.
- Dimensions & Packaging
- There are two sizes for this poster series: 24 inches x 36 inches, and 24 inches x 30 inches
- Tags
- Art, poster, Taoism, culture, landscape, painting
- Production Technology
- The initial images are from photography, then digitally created using tools like Photoshop, Cinema 4D and Procreate.
- Design Challenge
- The biggest challenge of this project is to visually communicate this East Asian worldview to international viewer, especially under the current political environment.
- Research
- This project is a pictorial reinterpretation of Chinese painters' use of nature to communicate the Taoist notion that the whole planet is permeated by invisible Tao, "the Way of the cosmos, which is evident in nature." Mao has titled this project Qin. Qin, comes from the Chinese word, which means "to permeate", "to seep into". This project allows different cultures, concepts and methods to seep together. The character Qin consists of two parts: the left represents water, and the right represents the heart. Heart can be interpreted as the depth of one's feelings, and when combined with water, expresses something that comes from one's innermost being. Qin explores the aesthetic depth with which Chinese culture responds to, reveres, and honors the natural environment by reexamining pictorial traditions using contemporary digital image production. It also serves as an expression of the connection felt by a producer of such imagery with the underlying concept of Tao that inexpressibly permeates universal being in the Chinese tradition.
- Inspiration
- As a designer from China living in the United States, I have sought to integrate my training in contemporary design with my personal and cultural identity. This has come through an examination of different media and technological approaches. This process has led me to a series of digitally produced design pieces that examine my own Chinese pictorial tradition. These works have also allowed me an alternative approach to understanding The Natural within my practice.
- Project Duration
- The project started in September 2019, finished in May 2020 in Los Angeles.
- Operation Flow
- These posters/graphic arts can be displayed physically and digitally, in a gallery setting or in a home setting.
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