Colourliving Eshop Kedai Dalam Talian by Colourliving is a highly esteemed winner of the very prestigious 2022 A' Design Award Gangsa in Reka Bentuk Laman Web dan Web Competition Category.
GangsaWeb· 2022
Colourliving Eshop Kedai Dalam Talian
by Colourliving
Client: Colourliving
A' Design Award Gangsa Winner in Web Category
Verified Award Winner
Verify Award Status for #131839The Design
About Colourliving Eshop Kedai Dalam Talian
Colourliving Eshop merupakan kedai dalam talian untuk jenama peruncitan gaya hidup yang berpangkalan di Hong Kong. Laman web ini memaparkan lebih 5000 produk, termasuk perabot, pencahayaan dan barangan bilik air. Susun atur yang kemas dan minimalis dengan ciri moden menyokong penyemakan imbas yang intuitif. Susun atur halaman yang dinamik menyesuaikan diri dengan pelbagai peranti, saiz skrin dan pelayar. Bahagian yang jelas ditakrifkan pada halaman utama serta laluan navigasi yang dirancang membantu pelanggan mencari produk dengan pantas. Kedai dalam talian ini dibangunkan antara bulan Februari hingga Mei 2020 bagi memperluas perkhidmatan runcit kepada saluran digital.
The Recognition
About the A' Design Award Gangsa
Colourliving Eshop Kedai Dalam Talian ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Colourliving Eshop Kedai Dalam Talian diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Colourliving Eshop Kedai Dalam Talian memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Colourliving eShop, www.Colourliving.shop, takes the shopping experience at the one-stop retail lifestyle destination in Hong Kong to the next level, bringing inspirational and luxurious lifestyle concepts with a click of the button. Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts. Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
- Dimensions & Packaging
- Dynamic page layouts to fit all electronic devices and browsers
- Tags
- Retail, Wellness, Online, Website, Lifestyle, Shopping, eShop, e-Commerce, Furniture, Lighting, Bathroom, Store, Flagship
- Production Technology
- Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
- Design Challenge
- To host more than 5000 offerings, this online platform adopted a design that is clean, minimal and with a modern character. The platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
- Research
- Prior to the commencement of the project, a thorough competitive analysis was conducted against competitors snd benchmarks in the retail industry.
- Inspiration
- The Covid-19 outbreak has impacted the global retail ecosystem and behavioral change of consumers. This led us to create the virtual Showroom 360 and Colourliving eShop website within a month to complete our digital transformation after an extensive survey on customer preferences. The web store lets customers browse and shop through a range of lifestyle products with only a few clicks. Overcoming a string of technical challenges, the site was met with success and overwhelming sales.
- Project Duration
- The project started in February 2020 and finished in May 2020 in Hong Kong.
- Operation Flow
- Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
- Patents
- Copyrights belong to Colourliving
- Team Members
- Colourliving
- Image Credits
- Colourliving
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