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CureSight Alat Rawatan Mata Malas by Kobi Kor

CureSight Alat Rawatan Mata Malas by Kobi Kor is a highly esteemed winner of the very prestigious 2022 A' Design Award Besi in Reka Bentuk Peranti dan Peralatan Perubatan Competition Category.


BesiProduk Perubatan· 2022

CureSight Alat Rawatan Mata Malas

by Kobi Kor

Client: Novasight

A' Design Award Besi Winner in Produk Perubatan Category

Colors

The Design

About CureSight Alat Rawatan Mata Malas

Proses reka bentuk CureSight tertumpu kepada mencipta produk dan penyelesaian rawatan yang akan memberi impak sosial yang positif dan membantu pesakit, yang kebanyakannya adalah kanak-kanak, untuk mengelakkan ketidakselesaan dan rasa malu yang terlibat dalam rawatan tradisional dengan penutup mata. Reka bentuk ini juga menekankan bahawa rupa dan rasa produk adalah penting dalam memotivasi dan memperkasakan anak-anak. Inspirasi untuk reka bentuk penggayaan datang daripada alat teknologi yang kanak-kanak suka gunakan dan bermain dengannya. Reka bentuk bentuk memberikan rupa yang licin dan moden untuk produk peranti perubatan.

The Recognition

About the A' Design Award Besi

CureSight Alat Rawatan Mata Malas ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. CureSight Alat Rawatan Mata Malas diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. CureSight Alat Rawatan Mata Malas dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The curesight is a powerful solution with great potential to totally change the treatment of lazy eye condition, with the important advantage of treating the lazy eye from the comfort of home and by watching any tv or streaming video content.
This healthcare solution for lazy eye condition integrates high-end technologies for eye-tracking and ai software tools for smart analyzing of the lazy eye condition and providing personal custom treatment. The gold standard care for lazy eye is placing a patch over the strong eye, an old-fashioned solution that suffers from very low compliance.
Dimensions & Packaging
product net dimensions
Height 230mm
Width 390mm
Depth 60mm
Tags
amlyopia, lazy eye, medical device, product design, social impact, degital healthcare
Production Technology
The design activity started with a brainstorming meeting to learn more about the problem from the clinical and user needs aspects, and to outline the main big limitations of today's treatment methods.
We also discussed the ergonomics and usability needs to be able to provide the best treatment.
during the design process, we tested several design concepts both aesthetically and with physical mockups,
Production technologies include aluminum CNC machining and anodize plating, for the front bezel and plastic injection for the back cover and small covers.
Design Challenge
The creative challenge was to dress the unique technology components with style and to provide a good user experience to the users, the specific usability needs to enable good treatment for various populations and make it an appealing and empowering treatment device, and lead to important social impact
Research
Following an intense effort over the last 18 months, the company officially announced that the company successfully met the primary endpoint of the CureSight randomized, controlled pivotal trial of amblyopia treatment against the gold standard patching.
This is the first-ever pivotal study in which a digital device was shown to be non-inferior to eye patching for amblyopia treatment in children.
The study also exhibited 93% adherence to the curesight treatment, as well as a 93% likelihood of the parents choosing curesight over patching.
Inspiration
The inspiration for the curesight product started from a personal experience when one of my kids needed to treat the lazy eye condition with the eye patch solution, I learned from this experience about the discomfort of wearing the eye patch for a few hours every day and especially how embarrassing it is from the social point of view.
The inspiration for the styling design came from the tech gadgets that kids love to use and play with, to provide a slick and modern design to a medical device product type, the front aluminum bezel, and the back swallowtail gives the product a clean gadget look.
Project Duration
The project started in 2019 in Tel Aviv, and finished in late 2021, the project was exhibited at the CES in January 2020 in Las Vegas
Operation Flow
The patient, most likely kids will have the fun be treated by the Curesight while watching any video content they love to watch without any degradation in quality and from the comfort of home.
Team Members
Kobi Kor
Tal Samet
Image Credits
All images
Photograph and Illustrations: Novasight and Kobi Kor

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