Gamma Bank Persendirian by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award Gangsa in Reka Bentuk Mewah Competition Category.

GangsaMewah· 2023

Gamma Bank Persendirian

by Victor Weiss

Client: Victor Weiss

A' Design Award Gangsa Winner in Mewah Category

52,089

Verified Award Winner

Verify Award Status for #147498

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Gamma Bank Persendirian

Gamma ialah sebuah bank persendirian yang direka sebagai kelab jemputan sahaja untuk pengurusan kekayaan. Keahlian diberikan melalui metodologi terperinci dan penilaian aset. Reka bentuk ini menghormati titik sentuhan klasik bank tradisional serta menambah kemudahan moden. Kerja ini merangkumi penamaan, strategi jenama, identiti visual, pembangunan produk, seni bina dan reka bentuk grafik. Setiap ahli baharu menerima pakej istimewa bertandatangan bersama sekeping syiling emas yang membuka Kelab Gamma, sekotak cerut dan sebatang pen rodium. Matlamatnya adalah untuk mengekalkan interaksi manusia dalam masyarakat digital.

The Recognition

About the A' Design Award Gangsa

Gamma Bank Persendirian ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Gamma Bank Persendirian diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Gamma Bank Persendirian memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tags: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Design Challenge: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Research: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Inspiration: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Project Duration: The project was initiated in April 2019, and was concluded in June 2020.

Read the Press Release