Gangsa Pengiklanan · 2023
Gatorade Fuel Rover Troli Simpanan Botol
by PepsiCo Design and Innovation
- A' Design Award Gangsa 2023 in Pengiklanan
- Estimated Number of Design Views: 41,577
- Verification code 9726821B86 · Verify this award
Colors
About Gatorade Fuel Rover Troli Simpanan Botol
Gatorade Fuel Rover ialah sistem simpanan botol mudah alih untuk kakitangan pasukan sukan. Fuel Rover menyimpan dan mengangkut sejumlah besar botol pemain di sekitar padang. Bekas simpanan di bahagian bawah boleh memuatkan tempat botol tambahan, ais, bekalan atau sisa yang dikumpul. Panel utiliti di bahagian belakang membawa tiga beg simpanan yang diikat pada tempatnya untuk kegunaan latihan atau bekalan pakar pemakanan. Reka bentuk ini membebaskan kakitangan daripada perlu membawa barangan pada diri mereka dan membolehkan pergerakan yang lebih mudah di sepanjang garisan sisi padang. Fuel Rover merupakan penambahbaikan kepada reka bentuk simpanan botol sebelumnya.
About the A' Design Award Gangsa
Gatorade Fuel Rover Troli Simpanan Botol ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Gatorade Fuel Rover Troli Simpanan Botol diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Gatorade Fuel Rover Troli Simpanan Botol memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Press Kit
- Unique Properties
- The Gatorade® Fuel Rover is the evolution of the former Gatorade Bottle Tree. After the 2020 NFL season, Gatorade gleaned the insight that there was room for improvement when it came to the Bottle Tree. Trainers needed a more efficient and functional way to store and transport a large number of players’ bottles around the field. The Design Team redesigned, developed, and produced an updated bottle storage system, now known as the Gatorade Fuel Rover.
- Design Challenge
- Since extra storage for supplies was high on the list of needs, the design incorporates a utility panel on the backside to carry three storage bags. These bags can strap to the back of the Fuel Rover to store personal training or dietitian supplies that staffers would usually have to carry on their person or in a fanny pack or backpack. This takes some weight off and enables them to move more freely around the field.
Ultimately, the new Gatorade Fuel Rover provides an upgraded management experience for team staff members, while its sleek design adds brand presence on sidelines across all our professional and collegiate partners. - Inspiration
- Empowered with this knowledge, we improved the original Bottle Tree design to add even more functionality and flexibility to the Fuel Rover. Now, with the added features, team staff can use the storage bin located at the bottom of the Fuel Rover for a number of uses, whether packing an extra six bottles in a caddy, storing ice to be used in the bottles, filling the area with supplies, or utilizing the space for collecting any generated waste.
