Skip to content
Five Senses Feast Reka Bentuk Ruang Acara by Rong Chen and Artgital

Five Senses Feast Reka Bentuk Ruang Acara by Rong Chen and Artgital is a highly esteemed winner of the very prestigious 2020 A' Design Award Gangsa in Reka Bentuk Acara dan Peristiwa Competition Category.


GangsaAcara· 2020

Five Senses Feast Reka Bentuk Ruang Acara

by Rong Chen and Artgital

Client: Asia Design Interior Renovation Co.ltd

A' Design Award Gangsa Winner in Acara Category

20,200

Verified Award Winner

Verify Award Status for #99371

Colors

The Design

About Five Senses Feast Reka Bentuk Ruang Acara

Five Senses Feast ialah reka bentuk ruang acara yang dicipta untuk sebuah festival mencuba rasa wiski di Taipei, Taiwan. Reka bentuk ini menampilkan lima pemasangan interaktif utama dan sebuah bar mencuba rasa. Skrin sentuh lutsinar dan botol tiga liter memvisualisasikan proses penyulingan. Sorotan audio dan panel skrin sentuh besar membimbing pengunjung melalui kandungan visual dan akustik. Sutera asli, digabungkan dengan kesan bunyi, mensimulasikan pusaran wiski. Persembahan pencahayaan interaktif menggunakan botol wiski untuk mengimbau proses pematangan dalam tong sherry. Matlamatnya ialah untuk mewujudkan perjalanan mencuba rasa yang aktif dan mengasyikkan.

The Recognition

About the A' Design Award Gangsa

Five Senses Feast Reka Bentuk Ruang Acara ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Five Senses Feast Reka Bentuk Ruang Acara diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Five Senses Feast Reka Bentuk Ruang Acara memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To make Glenmorangie New Lasanta stand out in the competition among the numerous whisky producers eyeing Taiwan as an important market and to bring a brand-new experience in whisky tasting have been the primary goal of Glenmorangie WhiskyFest in Taipei.
Tags
Even Space Design, Glenmorangie WhiskyFest,
Design Challenge
The whisky tasting began with appreciating the colors of the whisky. The showroom displayed an interactive lighting show using whisky bottles. The amber glow of New Lasanta ‘s body color was simulated using the infused flows of light and shadow, recounting the story of how the whisky matures for two years in sherry casks and thus immersing visitors in the sunshine of southern Spain.
Research
New Lasanta’s soft, smooth mouth feel and rich flavor were ingeniously conveyed to visitors by means of innovative interactive devices. Starting from the eyes, the nose, to the fingertips and the tip of the tongue, sensual experiences were combined and transformed, engrossing visitors in this whisky-tasting feast.
Inspiration
Unlike the singularity and one-directionality of other wine tasting and displaying events, Glenmorangie WhiskyFest in Taipei organized five main interactive installations and a tasting bar, enabling visitors to do more than experience passively - their visit was transformed into a distinctive journey by appealing to the five senses of sight, smell, taste, hearing and touch. With proactive feedbacks, they could enjoy an immersive, real-time simulation that touched the heart.
Project Duration
Taipei, Taiwan
Operation Flow
By means of a transparent touch screen and a real three-liter bottle of New Lasanta, the unique brewing process and superb craftsmanship were visualized. Through such interactive devices as an audio spotlight and a huge touch-screen panel, visitors went on a visual, acoustic and historic journey throughout the world. When one’s fingers touched the real silk, the swaying of the smooth silk, together with sound effects, simulated the swirling and whirling of whisky. The after taste of whisky in the mouth lingered. Besides, by swiping the touch-screen panel, there emerged floating particles on the screen, highlighting the warm fragrance of New Lasanta merged with that of chocolate, creaming toffee, and honey dates.
Patents
Trademark belong to Glenmorangie
Video copyrights belong to Artgital Interactive Solutions
Team Members
Rong Chen
Artgital Interactive Solutions
Image Credits
IP, Glenmorangie
Video, Artgital Interactive Solutioins
Photo, Wei-Zhi Hong

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate