Dodoshine Identità tal-Marka minn Xu Chen and Rong Zhang

Id-disinn Dodoshine Identità tal-Marka minn Xu Chen and Rong Zhang huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali.

BronżGrafika· 2021

Dodoshine Identità tal-Marka

minn Xu Chen and Rong Zhang

Klijent: Dodoshine

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Grafika

15,360

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #123740

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Dodoshine Identità tal-Marka

Dodoshine hija identità tal-marka maħluqa għal marka ta' apparat li tuża teknoloġija ta' sterilizzazzjoni bl-ultravjola. L-isem jirreferi għad-drawwa Ċiniża li tesponi l-oġġetti għad-dawl tax-xemx biex toqtol il-batterja, prattika marbuta kemm ma' stil ta' ħajja b'saħħtu kif ukoll mat-teknoloġija ultravjola. It-tipa loġika hija bbażata fuq tipa sans serif b'saħħitha, b'dettalji miżjuda ta' serif tat-tip li ħafna drabi jintużaw minn marki tal-moda. Din it-taħlita tagħti lill-marka immaġni xemxija u ftit moderna. It-tipa loġika tista' tiġi stampata fuq il-prodotti u fuq materjal ta' kummerċjalizzazzjoni b'daqs minimu ta' 34 bi 10 millimetri.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Dodoshine Identità tal-Marka huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Dodoshine Identità tal-Marka ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Dodoshine Identità tal-Marka jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Dodoshine is designed for an appliance brand that uses UV sterilization technology. The name draws on the Chinese habit of using sunlight to kill bacteria, that not only promotes a healthy lifestyle, but also cleverly combines with the uv technology. On the basis of the bold sans-serif font, the logo adds serif elements that fashion brands like. This design allows the brand to show a sunny and slightly fashionable image, helping the brand to accurately position itself in market segments.
Dimensjonijiet u Ippakkjar: It can be print on the minimal size at 34mm x 10mm.
Tikketti: logo, shine, logotype, typeface, font
Teknoloġija tal-Produzzjoni: It can be print on the product or marketing material.
Sfida tad-Disinn: The positioning of the brand is to bring a slightly fashionable on the basis of meeting the needs of the public. It is neither as fashionable as a fashion brand, nor as an ordinary technology brand. Therefore, accurately expressing the brand positioning through the logo is a major challenge for this design.
Riċerka: The designers have discovered the Chinese believe that regular exposure to sunlight can effectively kill bacteria on objects. They often expose their quilts and clothes to the sun. Therefore, the key to the success of the UV appliance brand is to smoothly migrate people's habits to the brand's products. The design of the brand should give people the feeling of sunshine and sterilization.
Ispirazzjoni: Designers are inspired by two aspects. First of all, "shine" expresses the sunshine lifestyle and UV technology. The "do" added to the front is not only an action instruction, but it also means "more" in Chinese pronunciation. Second, designers found that famous fashion brands used exaggerated serifs on logos, which impressed people. Therefore, the designers carefully used some of these elements to make the brand image slightly fashionable.
Tul tal-Proġett: The project started in April 2019 in Beijing and finished in March 2020 in Beijing.
Fluss tal-Operazzjoni: People can see and read it. And then they can understand the meaning of the logo.
Membri tat-Tim: Creative Director: Xu Chen
Art Director: TianShu Liu
Consultant: Rong Zhang
Technical Head: ShuLong Li
Design Technology: Qian Hao
Designer: FangBo Wu
Designer: BeiBei Liu
Engineer: MingJie Zhang
Project Manager: Yan Liu