Stadium SC Freiburg Sistema Ta 'wayfinding by Thomas Geissert

Stadium SC Freiburg Sistema Ta 'wayfinding by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Ħadid in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

ĦadidGrafika· 2022

Stadium SC Freiburg Sistema Ta 'wayfinding

by Thomas Geissert

Client: Teamgeissert

Premju A' Design Award tal-Ħadid Winner in Grafika Category

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Colors

The Design

About Stadium SC Freiburg Sistema Ta 'wayfinding

L-għan kien li tinħoloq sistema bl-identità u l-oriġinalità tagħha stess li tmur lil hinn. L-istruttura tal-istadium il-ġdid ta 'SC Freiburg tikkonsisti f'forma bażika ortogonali u saqaf ortogonali. Il-prinċipju ta 'gwida tad-disinn arkitettoniku, biex tinħoloq struttura li tifforma l-identità, għandu jkun appoġġjat. Is-sistema l-ġdida ta' tiftix u orjentazzjoni għalhekk tippreżenta lilha nnifisha b'lingwaġġ ta' forma ċara. Huwa jilqa' u jinforma lill-viżitaturi u lill-partitarji li diġà jinsabu fiż-żona ta' barra (parkeġġ, busstop, tram), iwassalhom għad-daħliet u fl-istadium permezz tal-promenade għas-siġġijiet.

The Recognition

About the Premju A' Design Award tal-Ħadid

Stadium SC Freiburg Sistema Ta 'wayfinding huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Stadium SC Freiburg Sistema Ta 'wayfinding ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Stadium SC Freiburg Sistema Ta 'wayfinding huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: colored alupanels with colored foil
Research: All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration: The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration: The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Image Credits: TEAMGEISSERT