Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco by Mutian Yu

Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Tepoztli in Tlacualli, Atlitl ihuan Tlacualchihualiztli Toltecayotl Tlachihchihualiztli Competition Category.

TepoztliTlacualchihualiztli· 2022

Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco

by Mutian Yu

Client: Savannah College of Art and Design

Mahuizolli A' Design Award Tepoztli Winner in Tlacualchihualiztli Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco

In Tepitzcalli Chocolatl motēca īxiptlayōtl in tepitzcalli tlein tlazohtli quipiya. In tlaquentli quipiya mācuīlli nepapan chocolatl, īhuān texōchitl, dried cranberries, pantzin, jelly beans īhuān popping candy. Cecen chocolatl no īxiptlayōtl in tepitōn tepitzcalli, ic in ihcuāc motlapōhua cē, mocuepa occē tlein tēntli. In tepitzcalli quipiya 331.5 īhuān 71.5 īhuān 58 milímetro īhuān mochīhua ica cē cualli tlamahuizōlli tepitzcalli nequiliztli tlein quipiya tlaīxcopīniliztli, tlācuilōliztli īpan āmatl in tlaquentli, ītech tlachīhualiztli īhuān tlatecpāntli. In yōlēhualiztli motēmoa ic mahuizohtli in tepitōn pāquiliztli tonalmeh.

The Recognition

About the Mahuizolli A' Design Award Tepoztli

Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Treasure Box Chocolate Tlaquentli īpan Chocolatl Tepitzcalco quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
Dimensions & Packaging: 331.5mm*71.5mm*58mm
Tags: Snacks, Interaction, Fun
Production Technology: High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
Design Challenge: The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
Research: Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
Inspiration: By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
Project Duration: The project started in September 2019 and finished in November 2019 in Savannah, the United States.
Operation Flow: Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
Image Credits: Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.