Xicpanahuī campa tlahtōlli
Travel Buddy Navegador-nehuiltiliztli ītēchcopa Stefan Maier-Wimmer

Tlanāhuatīlli Travel Buddy Navegador-nehuiltiliztli ītēchcopa Stefan Maier-Wimmer cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Tepoztli īpan Tlanextiliztenoyotl, Tianquiztlatecpanaliztli ihuan Tlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.


TepoztliTlanextiliztenoyotl· 2024

Travel Buddy Navegador-nehuiltiliztli

īpal Stefan Maier-Wimmer

Tlanāhuatīlli: Holidayextras.de

Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlanextiliztenoyotl Tlamantli

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Tlapalli

Tlanēxtilistli

Ītechcopa Travel Buddy Navegador-nehuiltiliztli

Travel Buddy zan ce netlachihchihuani nehuiltiliztli tlen quinextilia Holiday Extras intlanacayohuan. In parallax nehuiltilmachiotl quinchihuilia ce netlacuilolli yauhnemiliztli ihuan netlahtoanih nenenquiztihui. Ipan yaocehualli itequiuh, netlahtoanih yacanahtihui ome tlacatl ipan inhuapahualiztli netlaliliztli, quinmacatihui tenahuatil para ce cualli yauhyan. In tenahuatil quinhuicatihui ipan ce hueicnelilistli yauh-tlamatilistli, tlen quinextiliatihui in inhuapahualiztli nemiliztli. Ihuan in tlanacayohuan quinchixtiatihui, netlahtoanih quimatihtihui in inyauh-tlazohmatilistli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Tepoztli

Travel Buddy Navegador-nehuiltiliztli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Travel Buddy Navegador-nehuiltiliztli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Travel Buddy Navegador-nehuiltiliztli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
In the interactive browser game, graphic elements move parallactically as you navigate, creating a virtual travel experience. The player advises a couple on planning their vacation and gives tips for a successful trip. The advice provides the results for a humorous travel type test that reveals the player's own vacation personality. Meanwhile, the player also internalizes the wide range of products.
Huēyiliztli īhuān Tlacualtepēhualli
As a browser game, there is a responsive design for laptops, smartphones, tablets, and other devices.
Tōcāitl
Content Strategy, Web Design, Digital Platforms, UX Design, Programming, Content Creation, B2C Communication, Moving Pictures & Movies, Gamification
Tlachīhualiztli Māchiyōtl
In addition to concept and text, creative work also includes storytelling through parallax user experience. As the player navigates, they influence the movement of numerous graphic elements, creating an exciting and interactive journey. The changing positions of the objects were individually programmed for each affected element, resulting in a smooth parallax effect for the browser game.
Tlanāhuatīlli Nētēcahuilīztli
The creative challenge consisted of introducing the target audience to the company's wide range of products in a playful manner and internalizing their benefits through concrete examples. To determine how parallax navigation creates an impressive user experience, other games and media were analyzed.
Tēyōllālīliztli
Bloom developed the browser game "Travel Buddy" to introduce new Holiday Extras products. Gamification is used to address the player's personal level, and the multi-layered game mechanics enable users to learn more about themselves and their personal travel behavior.
Tēquitl Cāhuitl
The project started with the concept for a game mechanic, which was then wrapped in a story. Subsequently, designs for the look and feel were developed and the journey elements were illustrated. After the artwork, the programming of the game with its parallax effects and the result matrix of the travel type test began. The landing page went live in early 2023.
Tēquitl Ōhuitl
The virtual journey is controlled by the player by scrolling or swiping on the screen. During the game, a total of seven questions about their travel behavior appear, which the player must answer. At the end of the game, the player receives the result of their travel type test and a shopping voucher as a reward.
Calpolli Tlācah
Creative Director: Stefan Maier-Wimmer
Art Director: Sebastian Hudl
Graphics: Ole Bornitz
Text: Jakob Wassenaar
Account Manager: Carina Härlein
Programming: Patrick Fürst
Programming: Gerald Gömmel

Tlacōhualli

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Cualli Tlanāhuatīlli Monequi Huēyi Tēixpantīliztli

A' Design Award cē cemānāhuac tēmacēhualli ītēchcopa cualli tlanāhuatīlli. Xicnēmili īpan A' Design Award ic ticpīāz tlanāhuatīlli tēixpantīliztli, mahuizzōtl, cuallōtl īhuān tēixpantīliztli ītēchcopa motēquitl. Xictlāli motēquitl ītēchcopa A' Design Award īhuān xicnēhuili ītēchcopa huēyi A' Design Prize.

Xictlāli