Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli ītēchcopa M-N Associates

Tlanāhuatīlli Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli ītēchcopa M-N Associates cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlacuilolli· 2024

Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli

īpal M-N Associates

Tlanāhuatīlli: M — N Associates

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlacuilolli Tlamantli

113,948

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #161550

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli

In yancuiliztli Giao Hang Tiet Kiem (GHTK) imachiyouh tlahcuiloliztli melahuac quiteixpantia Vietnam iohtlamaniliztli ihuan inemiliztli. Motlapalehuia motocicleta imalacauh ihuan ohcalton amatl ipan, in yancuic machiyotl-tlahcuilolli ihuan in Chicahualiztli Huetzca ixiptli quintotonia pahuiliztli ihuan neicneliliztli tlapohualli centlaliztli itech. In yoliztli tlahcuilolli quitlanextia Vietnam ialtepeyoh tlalli ichichicahualiztli, motemoa mocueptinemiz nican tlacah ipan tlapohualli cahuitl. Inin yancuic ohtli nepantlatlalia huehuetiliztli ihuan yancuiliztli, quitema Vietnam ialtepetl chicahuac nemiliztli iyollo.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Giao Hang Tiet Kiem Machiyotl Tlahcuiloliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Giao Hang Tiet Kiem (Saving Delivery or GHTK) is the biggest and leading logistics and delivery service providers in Vietnam. The brand plays a pivotal role in the logistics ecosystem of Vietnam, offering cost-effective, reliable, and efficient delivery services that cater to the diverse needs of businesses and individuals across the country. In January 2022, the brand was made the Vietnam National Brand, proudly recognized for its reliable and affordable delivery services.
Huēyiliztli īhuān Tlacualtepēhualli: Printed in uniforms, helmets, tapes, delivery bags.
Painted delivery vehicles and warehouses.
Signages on buildings
Tōcāitl: branding, logistic, dynamic, vietnam, green, digital
Tlachīhualiztli Māchiyōtl: We've crafted a dynamic motion for typography appearance, drawing inspiration from the rapid pace of Vietnam's traffic and the vibrant, colorful imagery captured through low shutter speeds. This motion seeks to showcase the beauty of Vietnam's lifestyle in an engaging and energetic manner.
Tlanāhuatīlli Nētēcahuilīztli: GHTK's brand transformation integrates Vietnamese traffic and culture with a modernized "Confident Smile" icon for digital appeal. Balancing heritage and innovation, it uses diverse design techniques like digital animation to capture Vietnam's dynamism and resonate with local audiences in the digital landscape.
Tlatēmōliztli: This abstract explores how Vietnam's dynamic traffic system, defined by lighting, speed, and sound, influences design principles. It investigates incorporating these urban elements into brand elements, colors, and motion graphics to create culturally resonant branding strategies, enhancing brand identity and engagement through urban vibrancy.
Tēyōllālīliztli: Inspired deeply with the vibrancy of Vietnam traffic and transportation system, all influenced elements such as lighting, speed and sound become the design principles for the brand elements, color choice and motions. The logotype draws from motorcycle wheels, alley maps, and transportation. Paired with the Confident Smile icon, it reflects joy and assurance for shippers and users. Dynamic typography mirrors the traffic pace and colorful imagery of Vietnam for engaging motion.
Tēquitl Cāhuitl: The project was done within 6 months and was launched officially February 2024
Tēquitl Ōhuitl: We've explored two operational directions: one focused on efficiency and scalability, streamlining processes for rapid growth and diverse client needs; the other on innovation and customer experience, aiming for unique solutions that enhance engagement. Evaluating these, we aim for a strategy optimizing operations while fostering creativity and customer-centricity, aligning with evolving goals and market demands.
Calpolli Tlācah: Creative Director: Duy — N
Digital Director: Anh Nguyễn
Designer: Phúc Trần
Producer: Quân Nguyễn, An Phạm
Project Manager: M — Lan
Portfolio Photography: Wing Chan
Digital Retoucher: An Nguyễn, Phúc Trần
Footage Documentary: GHTK
Model: Lâm Uy Huỳnh