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Sweet Osmanthus Vinemballasje by Yunxin Chen

Sweet Osmanthus Vinemballasje by Yunxin Chen is a highly esteemed winner of the very prestigious 2020 A' Design Award i Bronse in Emballasjedesign Competition Category.


BronseEmballasje· 2020

Sweet Osmanthus Vinemballasje

by Yunxin Chen

Client: Kwei Mun Lung

A' Design Award i Bronse Winner in Emballasje Category

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Verified Award Winner

Verify Award Status for #101516

Colors

The Design

About Sweet Osmanthus Vinemballasje

Sweet Osmanthus er en emballasjedesign for en kinesisk vin laget av søte osmanthusblomster og druesaft, produsert uten tilsatt vann. Esken måler 230 ganger 90 ganger 90 millimeter. Designet bygger på kulturen fra Jiangnan, en region kjent for sin lange historie og sine klassiske hager. Et vindusmotiv er brukt som hovedtema, fordi vinduer uttrykker karakteren til Jiangnans hager. Hvert vindu tilbyr et annet utsyn. Eskens fire sider danner til sammen én sammenhengende hagescene som gjenforteller regionens historie.

The Recognition

About the A' Design Award i Bronse

Sweet Osmanthus Vinemballasje er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Sweet Osmanthus Vinemballasje forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Sweet Osmanthus Vinemballasje tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We choose pure materials from nature, sweet osmanthus and grape juice, without any drops of water to produce Sweet osmanthus wine. that's why our design turn to be natural.
Dimensions & Packaging
230mm x90mm x90mm
Tags
Chinese wine, Jiangnan culture, Sweet osmanthus, Packaging design, Chinese garden
Design Challenge
The challenge of the project is researching the culture and how to describe it, which contains visualizing the significant events in past three thousand years of every dynasties and painting it as a JiangNan picture in modern design skills
Research
Chinese JiangNan Culture
Method: consulting ancient books, visiting JiangNan cities, doing questionnaire, doing visual research.
Opinion: In the eyes of Chinese people, JiangNan is more than a district, and it represents the unique culture.
Inspiration
The core of kwei mun lung brand culture is reserving the shining parts in three thousand years history of jiangnan, so we retell the story of this land during the past years, which forms the . we selected the representative part of it, the garden art of jiannan, to show the products. meanwhile, the window is chosen to be subject, which can show the special characteristics of jiannan garden. That's one window, one different outlook. the four sides of the production box show a complete scenery of .
Project Duration
The project started in August,2019 in Torino and Finished in January, 2020.
Restaurants of KWEI MUN LUNG nation wide and online supply.
Team Members
Yunxin Chen
Chengkai Xu
Jianhe Liang
Weichun Lin
Shengtao Jiang
Mengjiao Shi

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